SurveySensum

DECEMBER 28, 2020

The most common reason behind their failure was – they were not making any use of the voice of the customer data. . So, aiming to help growth-stage companies start their voice of the customer program, we launched our first podcast, Experience talk: Voice of customer and employee.

Voice of Customer 98

Voice of Customer B2C Chatbots Social Media 98

Thematic

MARCH 20, 2025

Are you focused on customer service, product improvement, marketing effectiveness, or all three? Who needs access to insights—product teams, marketing, customer service, leadership? Define KPIs such as NPS, customer retention, support ticket resolution time, or revenue impact. Identify key decision-makers.

Customer Insights 62

Customer Insights Net Promoter Score Analysis Effort Score 62

Thematic

SEPTEMBER 19, 2024

Businesses need to understand what their customers really think, and the best way to do this is a Voice of Customer (VoC) program. Most businesses begin by sending out surveys and collating customer feedback which they can distill into actionable insights using analytics tools. How Do Voice of Customer Tools Work?

Voice of Customer 62

Voice of Customer Tools Social Media Analysis 62

Lumoa

JANUARY 19, 2023

This is true both in terms of Customer Experience – e.g., are there strategic goals around CSat or NPS ? -, and in terms of broader business objective – e.g., increasing market share, reducing churn, cutting costs, etc. How is NPS increase related to revenue increase or reduced churn? And so on.

Customer Experience 221

Customer Experience Net Promoter Score How To Customer Journeys 221

Thematic

FEBRUARY 24, 2025

It takes a fast and flexible approach to gathering feedback, ensuring customer insights drive key business decisions. Their lean research team uses AI-powered analytics to process thousands of net promoter score (NPS) survey responses, identifying real-time pain points. One example?

Strategy 62

Strategy Customer Experience Social Media Handbook 62

rethinkCX

MARCH 4, 2025

For example, a retailer might spot a trend on TikTok where customers complain about slow shippingVoC turns that into a fixable issue. Unlike your typical call center metrics (covered in our CSAT/NPS guide ), VoC focuses on qualitative insightsfeelings, not just numbers. Analysis turns noise into a roadmap.

Loyalty 52

Loyalty Social Media Customer Journeys Multi-Channel 52

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. sw bug fixes, wrong information corrected on the web site) Product development decisions : reprioritizing things on the product development roadmap taking the feedback into account (e.g. Why is NPS ® going up or down?

Net Promoter Score 150

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 150

Retently

SEPTEMBER 12, 2018

Our product team makes use of all possible means to get hold of actionable insights for roadmap improvements. But, how can the voices of customers be leveraged to drive the expected product changes? In this post, I’ll explain how we used MonkeyLearn to analyze NPS responses to get actionable insights from customer feedback.

Analysis 109

Analysis Feedback NPS Effort Score 109

SurveySparrow

JULY 31, 2023

What is Voice of Customer (VOC) Let’s first get the basics sorted. Voice of the customer (VOC) is a methodology used by businesses to capture, analyze, and act upon customer feedback. VOC represents the collective wants, needs, preferences, and expectations of your customers. Let’s dive in!

Voice of Customer 52

Voice of Customer Customer Success Net Promoter Score Effort Score 52

SurveySensum

OCTOBER 14, 2024

Well, to help you with that, we collated a list of some crucial voice of the customer questions that will help understand your customers’ interests and analyze the market. But let’s first have a clear idea of what Voice of the Customer is. What is the Voice of Customer?

Voice of Customer 52

Voice of Customer Survey Customer Retention Feedback 52

Thematic

JANUARY 21, 2020

Voice of customer platforms collect solicited feedback only, and store it siloed away from public feedback and all other customer data. 49% of product managers responded “setting roadmap priorities without real market feedback.”. Guess who else is reading your public customer feedback: your potential customers!

Feedback 121

Feedback Roadmap Analysis Analytics 121

CX Workout - Ideas Blog

NOVEMBER 3, 2020

2) Misunderstanding the True Voice of Customers and Employees. 3) Little connection between the Employee Experience and Customer Experience. For example, why do businesses still support siloes between Customer Experience (CX), Data, Digital, Employee Experience (EX), Enterprise Technology, Human Resources, and Marketing?

Net Promoter Score 98

Net Promoter Score Effort Score Analysis Employee Experience 98

ShepHyken

MAY 9, 2023

Top Takeaways: The Net Promoter Score (NPS) is the question that lets your customer rate the likelihood of them recommending your business on a scale of 0 to 10. Customers are more likely to recommend you after a great experience. Be open to really listening to the customer. How can companies gather feedback beyond NPS?

Net Promoter Score 62

Net Promoter Score NPS Case Study Roadmap 62

SuiteCX

MARCH 31, 2015

It is very similar to the process and structure around data governance which is a more mature capability in many companies. ©2015 suitecx – Confidential What is the main purpose and goal of your journey mapping efforts?

Customer Journeys 100

Customer Journeys Government CEM Omni-Channel 100

ClientSuccess

NOVEMBER 22, 2021

Voice of Customer. CSMs have long been known to be the ‘voice of customers’ within an organization, and they need the correct information to ensure they’re sharing the right customer story. Customer marketing programs can be instrumental in supporting Voice of Customer initiatives, in addition to: Usage Data.

Marketing 52

Marketing NPS Voice of Customer Effort Score 52

Wootric

DECEMBER 21, 2018

This further validates our initial hypothesis that CXInsight would give our customers cutting edge insight in Voice of Customer data regardless of how that data was collected. We are helping them move toward the CX holy grail: unifying all of the “voices” of the customer in one analytics platform. .

Analytics 67

Analytics Survey e-support Analysis 67

Totango

JANUARY 2, 2020

Make sure that your CS team can reach out to customers (and collect data) through different channels. Voice of Customer data including surveys and NPS scores as well as system data like support feedback can all be helpful. This will allow your team to create more targeted campaigns for all the customers you serve. .

Data 71

Data Roadmap Customers Customer Success 71

SurveySparrow

JULY 31, 2023

Have you ever wondered what your customers truly think about your brand? The answer lies in the realm of voice of customer analytics. By harnessing the power of data and customer feedback, organizations can gain profound insights to create exceptional experiences and drive business growth.

Analytics 52

Analytics Social Media CEM Effort Score 52

Wootric CX Blog

OCTOBER 1, 2020

Your customers are more than willing to tell you about the bottlenecks in their journey, but you’ll want to be thoughtful in your approach. So, before you start sending out surveys, think through your voice of customer strategy using your journey map as a guide. Net Promoter Score (NPS) .

Customer Journeys 52

Customer Journeys Net Promoter Score Survey Strategy 52

ChurnZero

FEBRUARY 26, 2021

“That’s been very effective and the best way we’ve gotten the customer voice into the roadmap for such a use case-based product,” says Amanda. Take the initiative to align on your product roadmap. That was years of friction between Product and Customer Success that was distilled into a few training sessions.

Customer Success 59

Customer Success Company Management Roadmap 59

Wootric CX Blog

MARCH 1, 2020

An established SaaS company that’s moved beyond the startup phase wants to unite its various customer Experience efforts. The goal is a unified view of the customer journey, and the implementation roadmap looks something like this: Switch support service + send CSAT surveys after each closure. Upgrade the NPS program.

Effort Score 52

Effort Score Roadmap Touchpoint NPS 52

SurveySensum

OCTOBER 5, 2020

You need to ask those questions at the right time throughout the customer life cycle. For any B2B SaaS company that is starting its Voice of Customer program, the customer journey is the first step to understand your customers. Click here to know more about the customer journey . NPS Survey.

Customer Journeys 52

Customer Journeys B2B Survey Net Promoter Score 52

Wootric CX Blog

FEBRUARY 11, 2019

And the only way to make them is to make sure that everyone understands the reasons behind the ‘why, what, how, when’ The main goal should be to extend these questions beyond the roadmap and feature ideas. Get the ebook, CX FOR EVERY STAGE: How to scale your Voice of Customer program from startup to enterprise.

Metrics 73

Metrics Effort Score eBook Roadmap 73

Amity

MARCH 1, 2016

That’s really the primary role of my team right now, ensuring that every single one of our customers has a clearly defined goal and a roadmap to get there. Understanding where it is that our customers want to go with us is obviously super valuable information for our product team. Here at LinkedIn, relationships matter.

Customer Success 91

Customer Success Customers NPS Metrics 91

Thematic

MAY 19, 2022

implement is a Voice of the Customer (VOC) program for the product team. Done right, a VOC program will improve decision-making, clarify priorities and validate product roadmaps - so that the product team can focus on creating products and improvements customers truly want and need.

Analysis 71

Analysis Net Promoter Score Feedback Self Service 71

SurveySensum

DECEMBER 22, 2022

Well, one thing that Zara does is, it knows what to focus on and how to make its customers happy. That’s why they take customer feedback SERIOUSLY. . Voice of Customer (VOC) – Brief. Customer feedback is crucial for any business’ growth. This will significantly boost your customer retention rate.

Customer Retention 52

Customer Retention Customer Success Loyalty Programs Social Media 52

Waypoint Group

AUGUST 1, 2018

, then your customer feedback program ought to go well beyond just measuring Net Promoter Score (NPS) / customer sentiment and instead be oriented to capture the voice-of-customer.

Loyalty 56

Loyalty Net Promoter Score Connections e-support 56

SurveySensum

JULY 14, 2020

She is also the Founder & President of Megan Germann Insights & Consulting, helping organizations uncover insights, creating a roadmap for success. . Emilia D’Anzica – Customer Success Evangelist, Author, Speaker, Customer Success Influencer. Lead CX Analytics and Insights Manager at CenturyLink.

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

InteractionMetrics

MARCH 20, 2025

At its core, Medallia focuses on real-time insights that reveal overarching sentiment and pinpoint specific touchpoints influencing NPS, CSAT, or loyalty. The platform even analyzes employee feedback to tackle service gaps and drive cultural changes that improve both frontline retention and customer satisfaction. Not exactly.

Software 52

Software Multi-Channel Contact Center Social Media 52

CSM Practice

JANUARY 1, 2017

Irit Eizips: What are some of the Customer Success metrics you focus on in on-premise programs or when you simply don’t have usage data? customer churn data, account add-ons. Customer success metrics for SaaS and on premises clients differ as well. Financial metrics: Renewal rates, early renewal rates (important!),

Customer Success 58

Customer Success Metrics e-support Customers 58

Wootric CX Blog

AUGUST 4, 2020

*The average customer lifespan is calculated in months. Like measuring NPS though, it really isn’t actionable until you start segmenting the metric. To make CLV more actionable and predictive, you’ll want to separate these numbers by customer segment and acquisition channels. Prioritize customer experience above everything else.

Metrics 52

Metrics Effort Score Net Promoter Score Self Service 52

Waypoint Group

MARCH 20, 2019

know that the data is coming from your customers. Champion their feedback with the rest of your company so the proper roadmaps and structural improvements can be prioritized. They already know about the warts; it’s your company that may be in the dark.

Engagement 40

Engagement Customer Engagement How To Feedback 40

SmartKarrot

JULY 20, 2021

Engage and provide customer feedback and input to the product roadmap; act as a voice of customer regarding issues/opportunities and enhancements. Implement and administer tools to track NPS and CSAT scores, innovating and continuously improving based on feedback and results.

Customer Success 10

Customer Success e-support Roadmap Customers 10

SurveySparrow

FEBRUARY 22, 2023

Improve customer relationships with not just surveys but with SurveySparrow’s Feedbot , too. Canny Canny is a customer feedback and feature request platform to help businesses capture, analyze, prioritize, and track feedback to plan product and feature releases. You can also start a free trial to use the tool the way you like it!

ROI 52

ROI Study Feedback Analysis 52

InMoment XI

JANUARY 10, 2023

So, let’s return to our original question: The role of a CX manager is to determine, implement, and refine the CX technology and vision required to see the entire customer journey from the customer’s perspective. Gather Voice-of-the-Customer (VOC) data (examples). Big Picture Analysis. in your CXM platform.

Customer Experience 243

Customer Experience Management Customer Journeys Effort Score 243

Thematic

JUNE 17, 2024

Whether you're a seasoned CX professional or just starting your journey, this article will distill the experts' wisdom into seven key takeaways, offering a roadmap to transform your VOC program from a cost center into a powerful engine for growth. We're here to improve the business the tangible business value."

ROI 62

ROI Multi-Channel Analysis Customer Centricity 62

Wootric CX Blog

OCTOBER 7, 2020

Experience management platforms help businesses bridge the gap between the experiences they believe they are delivering to customers and the experiences customers are actually receiving.

ROI 52

ROI Report Net Promoter Score Effort Score 52