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Credit Union Reputation Management: Why It’s Key for Member Trust and Satisfaction

InMoment XI

The online space, especially in the form of social media and review sites, amplifies public opinion. For example, if you want to target younger members, a good practice would be to enhance your social media presence. As a result, their success relies on the trust their members place in them.

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How Two Companies Leveraged a Customized Social Listening Solution to Gain Game-Changing Insights

InMoment XI

Their new partnership allowed the company to integrate social media content with their VoC data. Gensler now has the ability to achieve a deep, data-driven understanding of customer experience in airports by mining omnichannel social media data from dozens of America’s airports. The result?

Company 369
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4 Keys to Transforming Your CX Program to an ROI-Focused, Revenue Generating Machine

InMoment XI

And due to these conditions, businesses need to justify the return on investment (ROI) for every initiative—including their customer experience (CX) program. Unsurprisingly, the answers were return on investment, finding budget space, and enabling stakeholder buy-in. 2022 is being branded as “ The Year of the Squeeze.

ROI 370
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How to Triumph Over Budget Cuts and Prove Your Marketing ROI

C3Centricity

Chief Marketing Officers (CMOs) face the dual challenges of managing budget constraints while also demonstrating the return on investment (ROI) of their marketing initiatives. Content marketing, email marketing, and social media platforms provide avenues for reaching large audiences at a fraction of the cost of traditional advertising.

ROI 296
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Voice of the Customer Tools: 10 of the Best VoC Software Options in 2025

Calabrio

In today’s digital landscape, this involves gathering data from diverse sources like surveys, social media, online reviews and, crucially, contact center interactions. Social listening tools, on the other hand, monitor social media platforms and online forums to capture unstructured feedback and brand mentions.

Software 130
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From Cost Center to Revenue-Driver: Rethinking the Call Center Paradigm

InMoment XI

Combining mountains of contact center interactions with feedback from other channels like surveys, chat, email, and social media gives you a fuller understanding of customer needs, behaviors, and preferences. When they express frustration with a service limitation, the agent can offer a premium tier.

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13 social media metrics you should be tracking

BirdEye

Social media is one of the most important marketing tools companies have to connect with people and promote their products. However, measuring the success of social media campaigns can be challenging. Table of contents What are social media metrics? Social reach 2. What are social media metrics?