CSM Magazine

JUNE 20, 2023

But when it comes to maximizing ROI, it should be at the top of your list. Digital marketing Return on Investment (ROI) is the measure of the effectiveness of marketing campaigns and strategies in generating profit. Moreover, ROI is a metric used to calculate the financial gain or loss from an investment.

ROI 52

ROI Customer Service Marketing Social Media 52

Kerry Bodine

JUNE 5, 2019

Two weeks ago, I delivered a webinar called “The Path To Journey Management” in partnership with Intouch Insight , a CX management solutions provider. So many, in fact, that I didn’t have time to answer them all on the webinar itself. Financial data (sales, churn, etc.) You can still register to watch the replay.)

Customer Journeys 136

Customer Journeys Management Touchpoint Banking 136

Alida

JANUARY 16, 2018

Adopting a relationship-based approach to customer intelligence gathering delivers substantial value and ROI. . Driving business value, sales and research cost savings. million over three years, translating into an ROI of 590%. That ROI is equivalent to a net present value (NPV) of $4.4 For example: 10.

ROI 100

ROI Analysis Customer Centricity Report 100

Kerry Bodine

JUNE 5, 2019

Two weeks ago, I delivered a webinar called “The Path To Journey Management” in partnership with Intouch Insight , a CX management solutions provider. So many, in fact, that I didn’t have time to answer them all on the webinar itself. Financial data (sales, churn, etc.) You can still register to watch the replay.)

Customer Journeys 120

Customer Journeys Management Touchpoint Banking 120

Kerry Bodine

JUNE 5, 2019

Two weeks ago, I delivered a webinar called “The Path To Journey Management” in partnership with Intouch Insight , a CX management solutions provider. So many, in fact, that I didn’t have time to answer them all on the webinar itself. Financial data (sales, churn, etc.) You can still register to watch the replay.)

Customer Journeys 120

Customer Journeys Management Touchpoint Banking 120

Think Customers

AUGUST 30, 2021

The sales world is forever altered, thanks to pandemic-fueled digital transformation across entire enterprises. In the B2B space, where relationships reign supreme, sales organizations found effective and efficient ways to conduct business with a digital-first approach that’s efficient, effective, and won’t go away any time soon.

B2B 59

B2B Sales CRM Video 59

GetFeedback

SEPTEMBER 24, 2019

Before you worry about proving the ROI of a VoC program, focus on building relationships and trust with the key stakeholders in your company. In recent years, the job of sales professionals has changed dramatically due to buyer self-education via the internet and social media. Speak to the unique value of each stakeholder .

How To 150

How To ROI Policies Analysis 150

Think Customers

MAY 20, 2024

This week’s Fast Track CX ROI webinar is the second episode in ECXO’s three-part series of short, practical sessions hosted by Ricardo Saltz Gulko, ECXO co-founder and managing director of Eglobalis , a global adviser in CX, design, and innovation. Watch the webinar on-demand. Say what you do and do what you say.”

Chief Customer Officer 52

Chief Customer Officer Exercises ROI First Call Resolution 52

Lithium

AUGUST 3, 2022

Since the beginning of the marketing and advertising era, it has been notoriously difficult to prove the ROI of any given campaign. We sat down with Matt Deluca, Khoros Director of Strategic Services, to better understand when cost-cutting makes sense, and how to understand the varying ROI of the marketing world. Parker Hicks.

ROI 52

ROI Marketing Social Media Advertising 52

BirdEye

MARCH 29, 2024

Utilizing these networks can significantly enhance your marketing ROI by targeting a more relevant audience. Here are a few tactics to help you get the most from your time on Zillow Premier Agent: Fully complete your profile, including past sales and client reviews, to build credibility. Can social media impact real estate sales?

Social Media 59

Social Media Tips Sales Advertising 59

Gainsight

MARCH 12, 2024

These questions, plus more, were answered by Riccardo Composto, Senior Director of Customer Success at Sitecore , during our recent webinar, Transforming CS Into a Lead Gen Powerhouse. Does this mean that your CSMs should be hitting the phones to make cold calls and prospect along with your Sales Reps?

Customer Success 52

Customer Success ROI Metrics Sales 52

Inbenta

FEBRUARY 1, 2024

RESOURCES Webinars Horizn Product Digital Demos Enhancing Your Customer Service with Interactive How-To Demos When customers can’t navigate your products or services, it can be frustrating. To learn more about Inbenta’s powerful customer service tool, join Inbenta for a webinar scheduled for 9 AM ET, Wednesday, February 14.

Interaction 52

Interaction Banking ROI Policies 52

InMoment XI

DECEMBER 30, 2021

It’s fair to say that we all learned a few crucial lessons within the past year(s) about the shift in customer expectations and needs—and we’ve strived to put our learnings into a few CX strategy webinars. Watch the webinar to get the full inside scoop! Find out the other secrets to winning these moments when you watch the webinar!

Strategy 493

Strategy Touchpoint Metrics Customer Journeys 493

Lumoa

APRIL 21, 2022

It was the most “liked” question during our recent webinar – “Using Insights to Hear Your Customers, Engage Your Employees, and Improve Your Profits”. However, there is some really positive news coming out of the webinar I mentioned before. Ask “What does Sales need?” “How How can I help Product?”

How To 208

How To Self Service Banking Customer Satisfaction 208

Esteban Kolsky

JANUARY 28, 2019

While my blog was being “reworked” (read: unhacked), I posted in Linked-In about the webinar I did last week with Microsoft. That was the first of a three-webinar series on the challenges affecting customer service these days and for the next couple of years. do you have any ROI examples to share?

Customer Service 112

Customer Service ROI Exercises Course 112

Lumoa

APRIL 18, 2023

CX Survey Sample Your customers and prospects are constantly giving you data: Social media posts, sales calls , product usage patterns, emails, support tickets, product review pages, and so on. An analytics tool enables you to find the pain points across all of your customer touchpoints, both pre- and post-sale.

Analytics 208

Analytics Customer Experience Management Net Promoter Score 208

CSM Magazine

JUNE 8, 2020

Out of all the things that can decrease the number of sales a business makes, customer churn is the biggest issue many companies struggle with. Naturally, everyone wants to have low churn rates and high sales figures, but that’s hard to accomplish sometimes. Webinars and Q&A sessions. Newsletters. Reduce involuntary churn.

Sales 52

Sales Leadership Software Fashion 52

Help Scout

DECEMBER 5, 2018

Calculating the return on investment (ROI) of a new tool can be tricky. It’s worth noting that if a help desk cuts costs but drives customers away through lower quality, you’ll see decreasing ROI.). Let’s look at five ways that investing in help desk software can save that revenue and increase your customer support team’s ROI.

ROI 40

ROI Self Service Software Return on Investment 40

ClearAction

OCTOBER 12, 2022

Quantifying CX ROI is the top challenge, per Pointillist’s 2019, 2020, and 2021 studies. Sales Velocity is another key to LTV. Sales Velocity is influenced in this order, from bottom to top of this list: MRR (monthly recurring revenue; a customer’s repeat purchases). XM annuities generate massive ROI.

Metrics 62

Metrics Management Effort Score ROI 62

CX Workout - Ideas Blog

OCTOBER 3, 2018

Thank you so much for joining us for today’s webinar. Today we are presenting a webinar titled, “Three Ways to Turn Data Into Experiences” presented by Mike Wittenstein founder of Story Miners, one of the world’s first customer experience firms. Full transcript below: Hello everyone!

Data 40

Data Customer Journeys Consulting Course 40

CX Workout - Ideas Blog

OCTOBER 3, 2018

Thank you so much for joining us for today’s webinar. Today we are presenting a webinar titled, “Three Ways to Turn Data Into Experiences” presented by Mike Wittenstein founder of Story Miners, one of the world’s first customer experience firms. Full transcript below: Hello everyone!

Data 40

Data Customer Journeys Consulting Course 40

Gainsight

MARCH 21, 2023

It’s the best way to demonstrate that you’re hitting goals and prove the ROI of your efforts to your customers, internal stakeholders, and across the organization. A CSQL is similar to a Marketing Qualified Lead (MQL) or Sales Qualified Lead (SQL), yet it is considerably higher in value because the lead is sourced from an existing customer.

ROI 52

ROI Roadmap Metrics Measurement 52

Tricia Morris

MAY 26, 2015

If your brand focuses on consistent and authentic customer service and engagement both before and after the sale, a one-time customer can become a lifetime customer who also creates additional customers. If your brand’s sales and customer service departments aren’t working closely together, they should be.

Sales 40

Sales Customer Service Poor Customer Service Social Media 40

ClearAction

JULY 20, 2023

Tech providers’ Customer Success teams strive to keep us engaged in a variety of meetings, messaging, webinars, etc. When executives ask for proof of ROI, there is a risk of losing funding — or losing a lot more than that. Buyers prefer to have minimal interactions with sales teams.

Technology 62

Technology Customer Success Consulting ROI 62

Seaton CX

NOVEMBER 1, 2022

You attended all those free webinars in the early days of the pandemic, before we all got so sick of Zoom meetings we wanted to claw our own eyes out. Alcohol sales plummet. Sometimes they aren’t connecting the dots to understand the return on investment (ROI) of CX. Think about it. Everyone is bought-in on January 1.

Engagement 86

Engagement Average Handle Time ROI Return on Investment 86

Experience Investigators by 360Connext

OCTOBER 2, 2014

Even during the recession years of 2007-2012, customer experience leaders averaged double-digit gain in stock performance , besting customer experience laggards by an impressive margin, according to The Watermark Consulting Customer Experience ROI Study. There will be many online and in-person events, so everyone can celebrate!

Customer Experience 297

Customer Experience Social Media Customer Experience Professionals Consulting 297

Team Support

FEBRUARY 23, 2021

Monitoring the return on investment (ROI) for the customer is therefore a vital capability, and in the other direction, driving recurring revenues for your company. Analysis of sales pricing, commitments and deal quality. Hold regular and ongoing product training programs, such as TeamSupport’s monthly TeamSupport University webinars.

B2B 78

B2B Return on Investment Knowledge Base Analysis 78

Gainsight

DECEMBER 15, 2023

But now Customer Success Managers (CSMs) are also being asked to become more sales- or revenue-driven, and in some cases, they’re even being asked to own a revenue number. That’s still firmly in the sales team’s purview. If you break down what Sales and CS do, a lot of the activities are the same,” says Dhaliwal.

Tips 52

Tips Leadership Sales Call Recording 52

Joe Rawlinson

JANUARY 31, 2018

Of course, blog posts should also include and provide sales opportunities. At the end of each blog post, look for ways to include backlinks to specific sales pages in order to create a more seamless buying experience. Conduct Webinars to Answer Questions in Real Time. Educate Through Email Marketing.

Consumers 83

Consumers Brands Tools Marketing 83

Gainsight

MARCH 9, 2022

Instead, they use digital-first tools and strategies: One-to-many approach: Assisting customers via email, in-app notifications and guides, webinars, videos, and knowledge base content. CSMs also need to use metrics during the customer journey, before the customer arrives at final “hard” ROI metrics like NRR.

Metrics 105

Metrics Customer Journeys Net Promoter Score Self Service 105

ChurnZero

APRIL 15, 2022

If your Customer Success (CS) teams doesn’t possess ESP, you need tools to identify a customer’s buying signals, usage behavior, and ROI to break the endless cycle of trial and error with your expansion outreach. SalesIntel is a leading sales intelligence platform and B2B contact data provider. over their standard.

ROI 98

ROI Data Examples Report 98

BirdEye

MAY 3, 2023

Common examples of B2B marketing channels are Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising, content marketing, B2B online communities and select social media platforms, email marketing, and webinars. In this process, an affiliate promotes another business’s products or services in return for a commission based on sales.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

ChurnZero

MARCH 11, 2020

I wasn’t satisfied that we lost a customer, but I was now armed with valuable new information that would lead to a breakthrough in our sales model. From these discussions, we were able to gain incredible insights into the root causes of customer churn that informed our strategy from marketing and sales through product and service delivery.

Customer Journeys 52

Customer Journeys ROI Return on Investment Customer Success 52

ClientSuccess

OCTOBER 19, 2021

Lack of Value: at the very beginning of any customer relationship, most likely during the handoff from sales, there will be a clear outline of the value a customer expects to see from your platform or service. This could include anything from ROI to SLAs, but if your team is slipping on these, there will be issues. Ready for more?

eBook 59

eBook ROI Customer relationships Customer Voice 59

ChurnZero

MAY 17, 2019

To delve more into this idea, earlier this week we partnered with the Customer Success Association to bring you a webinar on the topic of – The Case for Billable Customer Success. And where is the line between Customer Success, Support, and Sales? The difference between Customer Success and Sales is quite easy.

Customer Success 64

Customer Success ROI Sales Groups 64

SurveySparrow

APRIL 11, 2021

It is a strategy where your buyer gets to know who you are, what you offer, and how you can help their business with targeted content and nurturing instead of pushing for a sale. Companies with a good lead nurturing strategy will generate 50% more sales-ready leads at a 33% lower cost. What is a lead nurturing strategy?

Strategy 98

Strategy How To Effort Score Social Media 98

NetBase

JULY 3, 2020

And here are some stats to consider as you weigh your options: Fireworks sales are up as much as 200% this year. Looking at clusters of topics surrounding the Fourth of July, we see everything from cancelled displays to firework sales. The sooner you get ahead of it, the better your ROI will be. On average, Americans spend $6.8

Brands 95

Brands Marketing Travel Advertising 95