InMoment XI

APRIL 3, 2025

Ensuring some consistency across these touchpoints is key. The most successful CX transformations go beyond data integrationthey focus on culture, governance, and that company-wide commitment to CX excellence. Successful customer experience strategies integrate data from various business functions to create a more unified approach.

Culture 195

Culture Social Media Loyalty Government 195

ECXO

MARCH 6, 2025

While customer delight is the ultimate goal, framing it in terms of ROI and competitive advantage speaks the language of executives and ensures CX strategy gets the necessary support. Customer experience spans many touchpoints and processes trying to fix everything at once can overwhelm the team and dilute resources.

B2B 339

B2B Customer Journeys How To Effort Score 339

Experience Investigators by 360Connext

APRIL 23, 2024

So investing in customer experience priorities is not just about improving individual touchpoints as they’re found, but rather about creating a cohesive, meaningful experience that fosters long-term customer relationships and drives business success. Key Metrics and Steps to Consider for Measuring ROI 1.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

InMoment XI

OCTOBER 29, 2024

To see how you could maximize your business revenue and ROI with InMoment’s voice of the customer (VoC) tools, fill out the ROI calculator below! Calculate your business’ ROI using InMoment’s VoC tools. Customers appreciate ease at every touchpoint of their journey. Invest in loyalty programs.

Loyalty 195

Loyalty Customer Experience Net Promoter Score Social Media 195

InMoment XI

DECEMBER 3, 2024

It identifies customer pain points across various touchpoints and works to improve them. These activities help realize significant customer experience ROI , motivating organizations to continue evolving. For example, the team starts collecting and integrating experience data from multiple channels.

Customer Experience 195

Customer Experience Customer Journeys Competitive Advantage Customer Centricity 195

InMoment XI

NOVEMBER 26, 2024

By visualizing the customer’s experience across various touchpoints, journey maps provide a clearer understanding of where internal processes may be causing delays, confusion, or frustration for both customers and employees. You will outline the stages and touchpoints customers will experience in this stage.

Customer Journeys 195

Customer Journeys Customer Experience Strategy Touchpoint 195

InMoment XI

OCTOBER 25, 2024

Curious about the ROI you could achieve with InMoment’s reputation management software? Try the ROI calculator below and see the impact for yourself! Calculate your business’ ROI using InMoment’s reputation management tools. It’s important to deliver a consistently positive customer experience across all touchpoints.

Feedback 195

Feedback Management Social Media ROI 195

InMoment XI

DECEMBER 10, 2024

Fill out the calculator below to reveal how much ROI you can get from utilizing InMoments platform: Calculate your business’s ROI using InMoment’s VoC tools. These insights enable you to personalize interactions and improve weak touchpoints. InMoment Helps You Unlock More Insight from Your Data Starting Right Now.

Customer Journeys 195

Customer Journeys ROI Net Promoter Score Multi-Channel 195

eglobalis

JUNE 27, 2024

A well-crafted CX strategy transcends the superficial touchpoints of customer interaction, delving into the cohesive integration of all company divisions to deliver consistent, high-quality customer interactions. Real-time Customer Data Platforms (CDPs) integrate data from various touchpoints, offering a unified view of the customer.

Strategy 460

Strategy Customer Experience Net Promoter Score Customer Centricity 460

Calabrio

MARCH 25, 2025

It goes beyond simply collecting feedback; it’s about actively listening to customer sentiment across all touchpoints. Customer journey mapping tools These tools focus on visualizing and analyzing the customer journey across various touchpoints. Detailed customer journey mapping across diverse touchpoints.

Software 130

Software Customer Journeys Tools Contact Center 130

InMoment XI

NOVEMBER 7, 2024

Customer experience automation refers to automating interactions or touchpoints throughout the customer journey. Improved Personalization While some may believe that automating certain touchpoints creates a similar, stale experience for every customer, the opposite is true. What is Customer Experience Automation?

Customer Experience 195

Customer Experience Customer Journeys CRM e-support 195

ECXO

JULY 29, 2024

Real-Time Customer Data Platforms (CDPs) : Integrating data from various touchpoints to offer a unified view of the customer. Businesses like Typeform, Alchemer, and Google Forms provide platforms to conduct surveys tailored to specific customer journey touchpoints. Customer Surveys : Fundamental for gathering direct feedback.

Strategy 380

Strategy Customer Experience Net Promoter Score Effort Score 380

Experience Investigators by 360Connext

JANUARY 7, 2025

Customer Touchpoints : Your CX program centers on customer touchpoints, which are every point of interaction with customers (both direct and indirect). This is another opportunity to use AI to your advantage and suggest which customer touchpoints are most critical to the overall experience and supporting your organizations goals.

Customer Journeys 143

Customer Journeys Strategy Customer Experience Touchpoint 143

GetFeedback

DECEMBER 2, 2019

Use other business knowledge to find the ROI of your CSAT initiatives. A simple way to consider ROI is to take the number of dissatisfied customers and multiply that by how much it would cost to sell to new customers. . Here’s another example on how to calculate ROI with this information. Prove the ROI of CSAT with consistency.

ROI 195

ROI Customer Satisfaction How To Effort Score 195

InMoment XI

NOVEMBER 13, 2024

Pulling unstructured data from different sources helps you build a comprehensive dataset covering every touchpoint in the customer journey. Calculate your business’s ROI using InMoment’s VoC tools. This can include CRM data, social media, call center logs, service requests, and chat messages.

Customer Retention 195

Customer Retention How To Analysis ROI 195

InMoment XI

MAY 3, 2022

So think about the different touchpoints that pose potential for valuable CX data. Tip #3: Remember, CX Data Is for Proving ROI. Executives in insurance companies have a specific language they speak—and communicating with them effectively is the best way you can prove Return on Investment (ROI).

Insurance 370

Insurance Tips Data Return on Investment 370

InMoment XI

NOVEMBER 16, 2023

Participants delved into specific customer touchpoints, such as the ‘Fitting Room’ and ‘Coffee Shop’ experiences. The importance of utilising multiple lenses for investment decisions, aligning them with ROI goals, was a focal point. These elements influence how businesses operate and make decisions.

Healthcare 447

Healthcare Culture Travel Study 447

InMoment XI

FEBRUARY 24, 2022

Proving that your CX program has direct ROI and impact on your bottom line can be nebulous at best. And eventually, how those metrics directly inform the important touchpoints in that journey. How can you take the invaluable insights your CX team is discovering and translate it into meaning that executives will understand and act on?

Tips 370

Tips ROI Metrics Touchpoint 370

InMoment XI

DECEMBER 30, 2021

Graham Tutton (InMoment) and Maxie Schmidt-Subramanian (Forrester) discussed topics such as how to build an ROI model for your CX program and what you should focus on if you think your CX program isn’t perfect yet. And they also answered a few questions from CX professionals throughout the presentation.

Strategy 370

Strategy Touchpoint Metrics Customer Journeys 370

InMoment XI

OCTOBER 31, 2024

To show you can further improve the performance of your contact center, fill out the calculator below to discover your business’s ROI using InMoment’s conversational intelligence tools: Calculate your business’s ROI using InMoment’s conversational intelligence tools.

Call Center 195

Call Center Metrics Self Service Effort Score 195

eglobalis

JULY 31, 2024

Customer Experience Management (CXM) Software Tools like Qualtrics and Medallia as the leaders of this sector help manage and analyse customer interactions across different touchpoints. These tools allow businesses to create seamless, personalized experiences by understanding customer interactions across various touchpoints and channels.

Customer Experience 434

Customer Experience Social Media Analytics Chatbots 434

Lumoa

JANUARY 31, 2023

Customer experience matters across all the channels and all the touchpoints of the customer journey. Recommended reading: Business value and ROI of customer experience: the step-by-step guide How to justify a CX program to your CEO Voice of the customer: where to start? That makes the results difficult to compare and analyze.

Customer Experience 414

Customer Experience How To NPS Touchpoint 414

ECXO

AUGUST 12, 2024

Customer Journey Orchestration: Platforms such as 6sense and Qualtrics enable businesses to map, monitor, and optimize the customer journey, creating seamless, personalized experiences across multiple touchpoints. The ECXO is an open access CX Professional Business Network.

Customer Experience 366

Customer Experience e-support Social Media B2B 366

InMoment XI

JANUARY 27, 2025

And to be clear, managing those variables is mission-critical for achieving, calculating, and proving ROI. Every conversation becomes a strategic touchpoint, driving additional sales while delivering personalized experiences that meet customers’ needs at precisely the right time.

Call Center 195

Call Center Contact Center Effort Score Social Media 195

ECXO

JUNE 11, 2023

Define your brand values and messaging – having a clear set of brand values and messaging is essential to creating a consistent experience across all touchpoints. Which metrics should you use to track to measure performance and demonstrate ROI? How do customers experience your brand – across touchpoints?

B2B 390

B2B B2C Touchpoint Customer Journeys 390

ECXO

DECEMBER 25, 2024

Whats more, the COVID-19 pandemic accelerated this shift, as companies adopted digital tools and reimagined customer touchpoints to remain relevant. Map the Customer Journey What to Do: Identify every touchpoint a customer has with your business, from awareness to post-purchase support. Todays customers expect companies to: 1.

Customer Experience 156

Customer Experience Customer Journeys Social Media e-support 156

TechSee

SEPTEMBER 26, 2024

In this post we will explore the best practices and strategic considerations when determining your core objective: projecting the ROI of Agentic AI. For enterprise leaders looking to optimize their customer service operations, the return on investment (ROI) of Agentic AI is undeniable. Below are a few examples.

ROI 124

ROI Strategy Average Handle Time Net Promoter Score 124

inQuba

MARCH 12, 2025

However, measuring the Return on Investment (ROI) of emotional marketing efforts can be challenging. Measuring Emotional ROI Measuring the ROI of emotional marketing involves understanding how emotional triggers impact consumer behaviour and ultimately, sales. This method is more agile and better suited for real-time analysis.

ROI 52

ROI Customer Retention Connections Measurement 52

Calabrio

APRIL 15, 2025

Many organizations struggle to deliver consistency across all these touchpoints, leading to fragmentation and patient frustration. They interact across multiple channels whether via text, the web, or in-person and expect consistent, helpful service. This makes it harder to meet rising patient demand and expectations.

Self Service 130

Self Service Contact Center Healthcare Chatbots 130

Calabrio

MARCH 4, 2025

Typically, a customer service moment is in reference to a single interaction and the quality of care a customer received during that touchpoint. To know how metrics impact your ROI, you must understand the entire story, not just when one metric rises or falls. CX cant be measured. One bad customer experience is no big deal.

Touchpoint 100

Touchpoint Abandon Rate Metrics First Call Resolution 100

ECXO

JULY 10, 2024

Return on Investment (ROI) : Calculates profitability from specific CX investments. Building a Customer-Centric Culture Creating a 360-degree feedback system involves: Multi-Channel Feedback Collection : Capturing diverse perspectives across touchpoints. Revenue Growth : Tracks growth attributed to customer experience initiatives.

Metrics 374

Metrics Analysis Feedback NPS 374

InMoment XI

OCTOBER 4, 2024

From visiting your Instagram page to buying your product, each touchpoint along a customer’s journey contributes to their feelings about your brand and what it offers. Furthermore, organizations that choose InMoment for the customer experience management solution realize ROI in half the time compared to competitors.

Customer Experience Management 195

Customer Experience Management Customer Experience Management ROI 195

Steve DiGioia

OCTOBER 8, 2018

It’s not the ROI, the seamless journey between touchpoints, or even the capacity to personalize the product or service we offer. when you have a love of service, it's not that hard to do. This original article was written by Steve DiGioia. Many service providers have lost sight of what really matters.

Hospitality 222

Hospitality Hotels ROI Touchpoint 222

Calabrio

MARCH 4, 2025

Thats why, to offer customer experience excellence across all these touchpoints, the key word is not multichannel but omnichannel. Identify all the touchpoints they interact with, from initial research to post-purchase support. As consumers, we expect more than the flexibility of multiple channels. As businesses, we need to deliver.

Contact Center 130

Contact Center Omni-Channel Contact Center Software Software 130

Hello Customer

NOVEMBER 17, 2020

the easiest means of obtaining feedback is customer touchpoint surveys. Touchpoints are interactions between businesses and customers that occur during the customer's journey. You could also add an “anywhere” touchpoint that anyone could fill out, simply by clicking a link. Meet Website Touch Points!

Touchpoint 98

Touchpoint Feedback Survey ROI 98

GetFeedback

JANUARY 12, 2020

airline industry, is rightly concerned with delivering the value customers expect, and so will not “fix” individual touchpoint issues even when customers request. Customer touchpoints vs. journeys. Let’s take a deeper look at customer experiences by distinguishing between touchpoints and a journey.

Customer Journeys 221

Customer Journeys How To Touchpoint Airlines 221