Securing Brand Loyalty In The Third Wave Of CX
InMoment XI
MAY 17, 2024
According to Stanford Swinton, Executive VP at Bain & Company and Founder at NPSx by Bain in Company, we’re witnessing the dawn of the “Third Wave of CX” But what does this mean for CX leaders? There’s a growing trend for companies to differentiate themselves based on their ethical principles and social missions.
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