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Designing Country Culture into Your Global Experience

Beyond Philosophy

Later I learned that in Asia, standing up and answering a question in front of 100 people during a presentation was, from a cultural perspective, was considered rude. It occurred to me that perhaps some of you have had something similar to your Customer Experiences in a different culture. We covered this topic on a recent podcast.

Culture 97
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Company Culture Is Profitable & For Everyone with Cameron Herold

Michel Falcon Experience

Michel Falcon: Welcome to the People-First Culture podcast with me, Michel Falcon, where I share lessons I’ve learned and those of others on how to build a more purposeful business and career. Welcome to the People-First Culture podcast with Michel. When did you first learn that company culture could actually drive growth?

Culture 60
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Four of the Most Successful Employee Engagement Strategies Also Drive Customer Experience

CX University

A 2005 study concluded that work engagement is linked to performance and customer loyalty (Salanova, Agut & Peiró, 2005). Quicken Loans stabilized its workplace culture with a strong employee referral program. A stable work culture can enhance organizational agility. Quicken Loans. Mayo Clinic. DTE Energy.

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How to Deliver Individual Experiences on a Global Scale: Tips from a Borderless Brand

Oracle

Before Payoneer was founded in 2005, the world primarily transacted on paper and land lines. Despite the Internet’s rising popularity, companies were often limited by geographic and market constraints. Before entering a new market, Payoneer does its homework. Payoneer, a borderless payment platform, changed that.

Tips 103
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Expert commentary: Closing the CX Gap between Customer Expectations and Business Reality

Comm100

In the same report surveying 600 marketers of director-level and above, 82% believe they are meeting CX expectations. However, some organizations embrace this approach, investing just enough to not be in last place among their competition in the markets they serve.

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Why Too Many Organizations Do Not Take Customer Complaints Seriously

Beyond Philosophy

Unfortunately, this feeling of checking a box with customer feedback and then ignoring results is a significant part of the corporate culture. Ignoring the Voice of Customer is a sign of an unhealthy corporate culture. My second book was Revolutionize Your Customer Experience (Palgrave MacMillan, 2005), about customer-centricity.

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4 out of 5 organizations have not increased their customer satisfaction since 2010!

Beyond Philosophy

We asked Forrest Morgeson, assistant professor of marketing at the Broad College of Business at Michigan State University and the director of research at the Customer Satisfaction Institute at Michigan, to discuss it with us on the podcast. In other words, we can compare satisfaction today to what it was in 1994, 2000, or 2005.