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CX Journey™ Musings: Culture - The Soul of the Organization

CX Journey

Image courtesy of Pixabay In business, your culture is the soul of the organization. Translate that to your company, and it becomes a good proxy definition for culture. The culture embodies the soul of the organization. As I mentioned in a previous post , we know that Culture = Values + Behavior. Bad things.

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The importance of customer culture – an interview with Chris Brown

ijgolding

As CEO and co-founder of MarketCulture Strategies , he, like everyone he associates with, is on a mission to get companies to understand the importance of customer culture: Ian. Ultimately, the marketing strategy will only be effective if the culture of the organisation is aligned to creating customer value.

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How Getting Recognition and Building Authority Can Advance Your Customer-Centric Culture 

ijgolding

The initiative was officially launched in 2008. That authority will have an effect of driving them to focus on the customer indefinitely, and that is what sustains a customer centric culture. The post How Getting Recognition and Building Authority Can Advance Your Customer-Centric Culture appeared first on I J Golding.

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How a Better Brand Tracking Program Can Forge Deeper Connections with Customers

Strativity

On the TV closest to our table, the news anchor announced that it felt like 2008 all over again and that corporations didn’t know how to react. Looking around at the table at my four kids and husband, I realized how much has changed since 2008. Consumers had a different relationship with, and metabolism for, content consumption.

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Norwegian – Customer Experience Review

ijgolding

It was not until 2008 that is started to make waves in the airline industry with the delivery of a new fleet of aircraft. Norwegian’s website offers a wealth of insight into the strategy and culture of the business. Flights Experienced. London Gatwick to Oslo. CX Review Total Score. Stars Awarded.

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8 Key Stats to Prove Customer Experience Delivers ROI

Beyond Philosophy

The slogan resurfaced in the 2008 campaign as “It’s the economy, stupid.”. This also says that if you are an organization that is at the upper echelons of managing Customer Experience, it also suggests that you know a lot about your customers’ needs and the culture of the company is aimed at taking care of those needs.

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The OODA Loop: How to turn uncertainty into opportunity

CX Workout - Ideas Blog

Imagine you were a perceptive financial trader that understood the OODA loop in the run-up to the 2008 financial collapse. It includes understanding your genetics, cultural heritage and previous experiences, then analyzing and synthesizing that with all the observations you have made. You recognized and felt the mental dimension.

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