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Millennials Are Saying Sayonara to the Big Beer Industry

QuestionPro Audience

Core big domestic beer brands like Budweiser, Miller, and Coors were down 3% in 2017, and have been declining every year since 2011. Domestic beer brand sales have been declining since 2011, which is when craft beer sales grew by an unprecedented 17.9%. Millennials are saying sayonara to the big beer industry.

Industry 231
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CX Titans: Samsung & Apple’s Rivalry and Collaboration for Excellence

eglobalis

Rivalry and Collaboration: How the Titans Samsung & Apple Set the New CX Standard of Excellence Introduction In the dynamic and highly competitive world of consumer electronics, two giants consistently stand out: Samsung and Apple. However, Samsung’s influence extends far beyond consumer electronics.

e-support 445
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Revisiting Convenience – Lessons from H20

Michelli Experience

My water fascination dates back to at least 2011 when I wrote the following…. But bottled water caught on quickly…To put < sales> in perspective, more money is spent on bottled water than on movie tickets or iPods. So maybe it’s not the quality that drives sales but rather it’s the convenience.

Trends 230
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Millennials Are Saying Sayonara to the Big Beer Industry

QuestionPro Audience

Core big domestic beer brands like Budweiser, Miller, and Coors were down 3% in 2017, and have been declining every year since 2011. Domestic beer brand sales have been declining since 2011, which is when craft beer sales grew by an unprecedented 17.9%. Millennials are saying sayonara to the big beer industry.

Industry 150
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Wells Fargo: They Should Do This

Beyond Philosophy

The Consumer Financial Protection Bureau (CFPB) meted out a $185 million fine that included a $100 million penalty to Wells Fargo in 2016 for their violation and abuse of consumer trust. One area we would advise them to consider will be changing their KPIs to Customer Experience and Satisfaction goals rather than sales goals.

Banking 141
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The Audi CX Transformation, with Mark Ramsey – CB5

Customer Bliss

He is responsible for defining, developing, launching and implementing the entire Audi customer sales and service journey. How and why Audi decided it needed to align more ‘traditional’ operations with digital operations from both a B2B perspective (working with dealerships) and a B2C perspective (selling cars to consumers).

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Retail Armageddon, Chupacabra, and Other Myths

Michelli Experience

Irrespective of all the store closings that took place in 2017, US retailers had the highest sales since 2011. Top categories viewed with AR view are furniture, toys, Amazon devices, kitchen items and consumer electronics. These are NOT the end times for retail…they are simply times to adapt to changing needs for consumers.

Retail 138