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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

Leadership needs to clearly communicate why customer experience is vital and continuously reinforce that message. Automation is another tech lever: by automating routine updates, orders, or communications, companies reduce effort for customers. Common themes arising from surveys and interviews can highlight systemic issues.

B2B 339
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Why Customer Support Email Should Be Considered Sacred

Experience Investigators by 360Connext

Added by Anne Reuss on Aug 05, 2013. Added by Anne Reuss on Aug 05, 2013. Added by Anne Reuss on Aug 05, 2013. Added by Anne Reuss on Aug 05, 2013. Added by Anne Reuss on Aug 05, 2013. Added by Anne Reuss on Aug 05, 2013. Added by Anne Reuss on Aug 05, 2013. Not Impressed. - 360 Connext. 0 likes.

e-support 274
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The Importance of Employee Loyalty in the Workplace

InMoment XI

industries in 2013.). Through open communication. Achievers compile an annual list of 50 Most Engaged Workplaces by looking at eight categories: Leadership, Communication, Culture, Rewards and Recognition, Accountability and Performance, Vision and Values, and Corporate Social Responsibility. Solicit Employee Feedback.

Loyalty 435
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How to Improve Customer Centricity in Hospitality

C3Centricity

It is founded on trust and confidence in the product, the brand’s website and their engaging communications. Most CPG companies have annual targets for Innovation & Renovation, sometimes 30% or more of annual revenue. Dialogue don’t just Communicate. #Brand #Marketing #Engagement Click To Tweet.

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What a Customer First Strategy Is (And what it’s not!)

C3Centricity

Several key leadership qualities were found, including being ruthlessly customer-centric, data-driven, innovative, collaborative and agile. Information is being gathered about us and our actions which can then be used to follow our behaviours, advertise to us or even communicate directly with us. Being Innovative. Being agile.

Strategy 296
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Arizona Diamondbacks CEO Creates Fan-Centric Culture

Experience Matters

Hall joined the D-backs in May 2005 as Senior Vice President, Communications, was named president in September 2006 and CEO in January 2009. Hall takes culture so seriously that he renamed the front office as the “Culture & Innovation Center.” Needless to say, I really enjoyed the conversation.

Culture 313
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Brand Portfolio Secrets to Success (The 5 Things You Need to Know)

C3Centricity

I for one enjoy shopping because I am always on the lookout for the latest introductions and innovations. Wake up marketers, you are not innovating! You need to manage the corporate brand just like your other brands, especially if it appears prominently on packaging and your other communications’ materials.

Brands 320