BlueOcean

FEBRUARY 14, 2018

And asking who really owned the channel anyway – was it marketing? In our humble opinion though, it’s a good idea to check in every now and again to examine the state of social customer support and dig into the trends and opportunities that have the potential to improve customer care in 2018 and beyond. Or was it customer service?

Omni-Channel 149

Omni-Channel Social Media Contact Center Self Service 149

BirdEye

APRIL 24, 2023

Digital marketing is a powerful way to connect with your customers and grow sales. From the exciting growth of social media to the importance of data analytics and artificial intelligence (AI), today’s digital landscape presents an abundance of opportunities for marketers to connect with customers like never before.

Marketing 93

Marketing Social Media B2C Advertising 93

Oracle

SEPTEMBER 12, 2018

Oracle OpenWorld 2018 will take place October 22-25 in San Francisco, with over 1,000 planned sessions on topics including transformational technologies, growth acceleration, intelligent cloud applications, and more. Here are 5 of the upcoming, can’t-miss marketing-focused sessions. Data 101: What All Marketers Need to Know.

Marketing 66

Marketing Omni-Channel B2B Tips 66

CSM Magazine

JULY 17, 2023

BigChange has launched a series of Analytics Dashboards to display critical business information for field service firms. The company has also featured in the Sunday Times Tech Track 100 in 2018, 2019 and 2020 and was named in the 2018 Deloitte Technology Fast 50.

Analytics 52

Analytics Customer Relationship Management CRM System 52

inQuba

NOVEMBER 16, 2018

[Johannesburg] 20 November 2018 – South African Customer Experience and Journey Analytics SaaS provider inQuba has been covered by international analyst group Gartner in its Market Guide for Voice-of-the-Customer Solutions 2018 for its Voice-of-the-Customer (VoC) platform. Contact us Contact us. Request a demo.

Marketing 58

Marketing Analytics Customer Journeys Report 58

AWS Machine Learning

SEPTEMBER 19, 2023

Multi-modal data is a valuable component of the financial industry, encompassing market, economic, customer, news and social media, and risk data. Multi-modal agents, in conjunction with generative AI, are finding a wide spread application in financial markets. Can you build an optimized portfolio using these three stocks? ”

Financial 126

Financial Multi-Channel Marketing Analysis 126

NetBase

OCTOBER 5, 2018

So why are brands missing so many opportunities on the customer experience analytics front? The 2018 Consumer Experience Analytics Report highlights the ways brands are on target – and the areas where they need to better their aim. It’s clear there’s a lot of room for brands to increase their use of CX analytics.

Omni-Channel 45

Omni-Channel Analytics Consumers Report 45

TechSee

FEBRUARY 12, 2018

We’ve narrowed down the 5 key customer service technology trends to watch out for in 2018. Companies can then use AI-driven predictive analytics tools to determine customer patterns or trends in order to better target their marketing offers, and enhance their relationship with customers. 360-degree view of your customer.

Trends 84

Trends Customer Service Multi-Channel Self Service 84

TechSee

FEBRUARY 12, 2018

We’ve narrowed down the 5 key customer service technology trends to watch out for in 2018. Companies can then use AI-driven predictive analytics tools to determine customer patterns or trends in order to better target their marketing offers, and enhance their relationship with customers. 360-degree view of your customer.

Trends 84

Trends Customer Service Multi-Channel Self Service 84

Customer Bliss

DECEMBER 28, 2018

Today’s “Best of 2018” episode features Patricia Pedhom Nono , who was previously the general manager of customer service & customer experience at MTN Cameroon , one of the biggest telecommunications companies in Africa. This was a really great conversation. Employee Experience Trickles Down to Customers.

Telecommunications 141

Telecommunications Chief Customer Officer Call Center Government 141

SurveySparrow

MARCH 19, 2024

If you’re looking for a video marketing guide , you’re not the only one. There are still some brands that haven’t gotten on board with video marketing – despite knowing its value – and the ones who have been are looking to build a more robust commercial video strategy. Videos are naturally more engaging because people are visual.

Video 95

Video Strategy Marketing Social Media 95

NetBase

JANUARY 22, 2019

Although it offers incredibly cool insight in its own right, predictive marketing analytics have changed the social listening game. Social listening powered by predictive marketing is the bees knees. With analytics you can. The post Social Listening and Predictive Marketing Analytics 101 appeared first on NetBase.

Analytics 56

Analytics Marketing Exceptional Customer Service Analysis 56

Oracle

MARCH 15, 2018

Oracle Modern Customer Experience 2018 will take place April 10 – 12 in Chicago, with 250+ planned sessions focusing on the hottest topics in customer experience. Over 150 of these sessions will focus specifically on marketing trends and technologies. Ready to register now for Modern Customer Experience 2018?

Marketing 47

Marketing Customer Experience B2C B2B 47

Alida

SEPTEMBER 21, 2018

The Customer Intelligence Summit brings together some of the brightest minds in research, marketing, customer experience and product innovation to discuss the latest trends, share best practices and discover the newest innovations in the industry. Marketing is about work that matters for people who care,” Godin argued in his presentation.

Innovation 145

Innovation Feedback Customers Engagement 145

InMoment XI

OCTOBER 23, 2024

By providing industry-specific insights, whitepapers, or reports on market trends, you can establish yourself as an authoritative bank. Moreover, by handling repetitive analytical tasks, AI systems allow human agents to invest more of their time and energy into forging strong customer relationships by resolving more complex issues.

Banking 195

Banking Customer Experience Effort Score Financial 195

Bob Hayes

MARCH 19, 2018

Predictive analytics and artificial intelligence capabilities provide a way to extract insights from that data to help you improve the customer experience and optimize customer loyalty. Artificial Intelligence and Predictive Analytics. Using Descriptive, Predictive and Prescriptive Analytics to Make Decisions / Take Actions.

Analytics 93

Analytics Loyalty Analysis Data 93

Fox Metrics

JUNE 25, 2020

Not long ago, all a business needed to run digital marketing ads was a website and Facebook page. 76% of respondents of the Adobe 2016 Digital Trends Report think that marketing has changed more in the last two years, than the previous fifty. Marketing trends in 2020 call for a radical approach with fresh concepts. Voice Search.

Trends 111

Trends Marketing Social Media Advertising 111

Grade.us

NOVEMBER 16, 2018

Digital analytics are essential to measuring your marketing efforts. 2018's Best Digital Analytics Blogs. Follow these blogs to stay up-to-date with the latest analytics trends. Google Analytics Products. Blast Analytics & Digital Marketing Tips. 2018's Best Digital Analytics Articles.

Analytics 29

Analytics Resources Tools eBook 29

NetBase

MARCH 4, 2020

So, it’s no wonder that brands are seeking uncomplicated access to social analytics insight. Brands really don’t have the luxury of time in these high-stakes online marketing days. As Andrew Brown, VP Insights and Analytics at H&L Partners shares, capturing insight that keeps his agency (and its clients) nimble is a game changer.

Analytics 60

Analytics Social Media Analysis Consumers 60

C3Centricity

JUNE 28, 2018

What does a Head of Marketing (CMO) do in their average four-year tenure to ensure that they keep their job for longer? A 2012 global survey by the Fournaise Marketing Group provides one possible explanation. Let’s start at the beginning; marketers, what opportunities are there so that you can keep your job? Why is this?

Marketing 150

Marketing Brands Analysis ROI 150

BirdEye

JULY 3, 2023

According to a marketing industry report released in 2022, the affiliate marketing industry grew by 47% between 2018 and the end of 2021. This industry is slated to continue to grow, with recent projections predicting that the affiliate marketing industry is likely to grow from $13 billion in 2022 to $15.7

Sales 98

Sales Marketing Social Media Video 98

InMoment XI

DECEMBER 2, 2018

For the third year in a row, MaritzCX received the highest rank for a Customer Experience (CX) technology and research firm from the American Marketing Association (AMA) in its annual Top 50 Report of U.S. Market Research and Analytics Companies. View Article.

Technology 150

Technology Customer Experience Analytics Report 150

C3Centricity

JUNE 28, 2018

A 2012 global survey by the Fournaise Marketing Group provides one possible explanation. Perhaps it’s because CEOs don’t understand the role of a CMO or is there still an issue with the ROI of the marketing budget? Let’s start at the beginning; marketers, what opportunities are there so that you can keep your job?

Marketing 136

Marketing Brands Analysis ROI 136

Optimove

DECEMBER 18, 2018

Another year (almost) behind us, another Optimove Connect in the relationship marketer’s books. 2018 brought twice as many pink-hued lightbulbs, shining a light on 500 attendees, 12 workshop leaders, and 15 speakers sharing, absorbing, and discussing the current and future state of CRM. Panelists Prof. The Amazon era is in full swing.

Connections 53

Connections Conference CRM Consumers 53

Bob Hayes

MARCH 19, 2018

Predictive analytics and artificial intelligence capabilities provide a way to extract insights from that data to help you improve the customer experience and optimize customer loyalty. Artificial Intelligence and Predictive Analytics. Using Descriptive, Predictive and Prescriptive Analytics to Make Decisions / Take Actions.

Analytics 74

Analytics Loyalty Analysis Data 74

Grade.us

DECEMBER 20, 2018

If you were to pull me aside on the street and ask me what the big marketing buzz term has been this year my answer would be instant: influencer marketing. The Best Influencer Marketing Blogs of 2018. Visit this blog to find in-depth posts on everything influencer marketing. The Grin Blog.

Resources 47

Resources Tools Marketing Case Study 47

SurveyGizmo

DECEMBER 13, 2017

With the new year ahead, there is no better time than now to start discussing 2018 customer experience predictions. This business model is when business strategies and marketing efforts prioritize customer-focused initiatives. Data and analytics capabilities. Customer Obsession. Data sourcing. The distance grows again.

Customer Experience 58

Customer Experience e-support Customers Study 58

CSM Magazine

APRIL 26, 2022

Funding to further enhance its leading technology and bring 360-degree data analytics solution to new markets. Conjura , the leading e-commerce data analytics platform, today announced it raised €15 million in Series A funding. “Consumers last year spent over $175 billion online with U.K.

Analytics 52

Analytics e-support Analysis Financial 52

CX University

JANUARY 14, 2019

As a notorious heckler, I thought I would have my team research the market, as it stands, in the closing weeks of 2018. Considering that the inspiration for this survey boils down to a bunch of content marketing, I thought I would start there. However, when we look at market growth, we can see where the “hype” is coming from.

Survey 108

Survey Customer Experience Marketing Self Service 108

eglobalis

OCTOBER 1, 2024

For example, imagine your marketing department running a campaign without proper alignment with sales, causing confusion in customer messaging and missed opportunities. A practical example is creating a steering committee that includes representatives from marketing, sales, customer service, IT, finance, and operations. The result?

Customer Journeys 337

Customer Journeys Culture Leadership Innovation 337

ECXO

JULY 8, 2024

This article delves into the intricate relationship between digital product design and these two pivotal aspects, highlighting key principles, case studies, and actionable insights for technology companies striving to enhance their market presence and user satisfaction. Financially, Spotify’s revenue grew from €1.9 billion in 2015 to €5.3

e-support 156

e-support Financial Case Study Banking 156

Oracle

MARCH 22, 2018

Oracle Modern Customer Experience 2018 will take place April 10 – 12 in Chicago, with 250+ planned sessions focusing on the hottest topics in customer experience. Ready to register now for Modern Customer Experience 2018? Meeting Sales Performance Objectives with Sales and Marketing. Get ready for inspiration.

Sales 65

Sales Customer Experience Meeting Tips 65

Fox Metrics

JUNE 25, 2020

Not long ago, all a business needed to run digital marketing ads was a website and Facebook page. 76% of respondents of the Adobe 2016 Digital Trends Report think that marketing has changed more in the last two years, than the previous fifty. Marketing trends in 2020 call for a radical approach with fresh concepts. Voice Search.

Trends 64

Trends Marketing Social Media Advertising 64

Oracle

FEBRUARY 23, 2018

A robust Customer Relationship Management (CRM) or web analytics tool will help generate insightful data about your customer base. Start to craft data-driven customer personas so you can tailor your marketing and content strategy more tightly towards them. The post CX Tech to Grow Your SMB in 2018 appeared first on SmarterCX.

CRM 87

CRM Chatbots Lifetime Customer Customer Relationship Management 87

NetBase

MAY 20, 2019

We’re here to help marketers prove they’re putting their brand’s money where the engagement is with analytics tool tips that they can implement immediately. Capturing relevant analytics to support a brand’s social media spend is challenging in itself, made so much more so when the rules of the road are in a constant state of flux.

Analytics 58

Analytics Banking Airlines ROI 58

Team HGS

JANUARY 30, 2018

Advantages of Using Analytics in Customer Experience. By Subramanya C, HGS Chief Technology Officer Analytics goes hand in hand with today’s optimized customer experience strategy. As predicted by Gartner, this year 50% of agent interactions will be influenced by real-time analytics.

Analytics 69

Analytics Customer Experience e-support Insurance 69

Alliance by IFS

DECEMBER 10, 2018

HORSHAM, PA (December 10, 2018) — Astea International Inc., a leading global provider of field service management and mobility solutions , announced today that it has earned the 2018 Company of the Year Award in Mobile Field Service Management from Frost & Sullivan. © 2018 Astea International Inc. www.astea.com.

Management 83

Management Company Self Service Wireless 83