NetBase

MARCH 3, 2020

Consumer and market intelligence can cut Uber’s operating costs, while increasing profitability, which could allow Uber to do away with EBITDA margins as its profitability measure sooner than projected. And that’s certainly worth exploring, as the rideshare/food delivery company is burning money on marketing. Self-driving cars.

Consumers 56

Consumers Marketing Financial Measurement 56

TechSee

JANUARY 2, 2019

If you’re in the Smart Home or Smart City business, CES 2019 is a must visit. CES 2019 Smart Home Sessions Not to be Missed. Whirlpool will reveal what consumers are craving – easy to understand smart features that are a practical, efficient addition to their everyday household tasks. Smart Home Startups to See at CES 2019.

Innovation 174

Innovation Entertainment Knowledge Base Technology 174

Oracle

NOVEMBER 26, 2019

As 2020 is quickly approaching, it’s time to consider those resolutions and look forward to starting with a clean marketing slate in the New Year. But first, let’s take a look back at 19 pet peeves that really irked the marketing pros and defined many of the faux pas and questionable marketing tactics of 2019.

Marketing 85

Marketing Social Media B2C Advertising 85

NetBase

NOVEMBER 25, 2019

The 2019 Consumer Packaged Goods Industry Report is here! It’s full of consumer insight that will drive sales this holiday season – and well into 2020. The industry is evolving with more consumers changing how they purchase products, with over $58.6 And we have a preview to get you excited about the possibilities!

Social Media 52

Social Media Report Consumers Industry 52

C3Centricity

APRIL 17, 2019

Some say California is the centre of internet marketing; the San Francisco area for technology and San Diego for marketing. The conference that changed many of my views on modern marketing was one about how business people, not just marketers, can break through our self-limiting behaviours.

Marketing 198

Marketing Technology Customer Centricity Conference 198

NetBase

MARCH 17, 2020

Consumers are flocking to the benefits of CBD for medicinal, financial, and personal reasons. And consumer and market insight sheds light on this societal shift and why your brand needs to be aware of it! It’s easy to see CBD’s popularity among consumers. Consumers Going Green for Health Reasons. CBD and COVID-19.

Consumers 60

Consumers Marketing Study Sales 60

C3Centricity

DECEMBER 1, 2020

Earlier this year I wrote about the impact of AI and ML on digital marketing. The article is called “ AI and ML are Taking Digital Marketing to the Next Level.” ” So if you’re in marketing you’d better start honing these skills and not just your digital marketing, before the robot takes your seat!

Marketing 177

Marketing Customer Centricity Industry Data 177

NetBase

JANUARY 4, 2019

Sweeping predictions about any social platform are dangerous to make, but this one feels like a sure thing – businesses that aren’t bringing their A game to Instagram in 2019 will feel it before the end of the year. Instagram is clearly the most important channel for brands to engage with consumers. And consumers are loving it.

Marketing 80

Marketing Social Media Consumers Brands 80

NetBase

NOVEMBER 25, 2019

The 2019 Consumer Packaged Goods Industry Report is here! It’s full of consumer insight that will drive sales this holiday season – and well into 2020. The industry is evolving with more consumers changing how they purchase products, with over $58.6 And we have a preview to get you excited about the possibilities!

Social Media 52

Social Media Report Consumers Industry 52

NetBase

AUGUST 7, 2020

They recently experienced wild success leveraging TikTok to target young consumers during this lockdown. We will investigate how a brand can capture consumers by harnessing popular media, examined via social media listening. So, the consumer and market intelligence was clear. A perfect example is mattress brand Simmons.

Consumers 80

Consumers Social Media Video Brands 80

NICE inContact

OCTOBER 18, 2019

Gartner’s 2019 Magic Quadrant for Contact Center as a Service, North America, report has just been released. And thanks to its rigorous analysis of vendors within the market, the report helps buyers ensure the right cloud technology partner is selected for their contact center needs.

Contact Center 120

Contact Center Self Service Omni-Channel Call Center 120

Centercode

JANUARY 15, 2021

The people who consume tech have also changed significantly. From the niche world of hi-tech enthusiasts from the 90s to today’s mainstream users, the people who consume technology have had as much of an effect on its evolution as it has had in our daily life. Yesterday’s Tech Buyers: Enthusiasts.

Consumers 95

Consumers Wireless Technology eBook 95

NetBase

FEBRUARY 18, 2019

Is 2019 the year of the Instagram Influencer? If so, it’s good to know how this influencer marketing game really works and our Complete Guide to Influencer Marketing eBook is an excellent place to start! Why are influencers the most powerful marketing tactic at your disposal? It depends on who you ask. Are they correct?

eBook 55

eBook Marketing Comparison Analysis 55

Oracle

FEBRUARY 13, 2019

And as retail trends continue to evolve in 2019, so do customer loyalty trends and programs. As retailers big and small reimagine their loyalty programs to meet evolving customer expectations, the experts weigh in on the loyalty trends they believe will be hot in 2019, as reported in Oracle’s 2019 Loyalty Predictions Report.

Trends 95

Trends Loyalty Loyalty Programs Retail 95

CloudCherry

SEPTEMBER 6, 2018

Essentially, predictive analytics is used to reverse-engineer the actions taken by customers to prescribe CX strategies that will result in a positive outcome for both your consumer and your company. But in today’s market, there are very few platforms that truly put the power of predictive into the hands of every stakeholder.

Analytics 221

Analytics Analysis NPS Financial 221

NetBase

MARCH 4, 2019

And any brands still devoting half-hearted efforts to their digital marketing really need to read The 2019 State of Social Report , as it offers game-changing insight for (and from) small, challenger and top-performing businesses. And you can thank consumers for that. Consumer Marketing Opportunities & Challenges.

Report 89

Report Social Media Advertising Ecommerce 89

Oracle

FEBRUARY 20, 2019

At NRF 2019 , we asked retail leaders, “What are the top retail trends in 2019?” So, leveraging machine learning and science to understand consumer behavior, to understand mind patterns, is definitely going to give a competitive advantage to any retailer that is willing to jump into the science and machine learning world.”

Retail 89

Retail Trends Competitive Advantage Consulting 89

Eptica

DECEMBER 11, 2019

Date: Wednesday, December 11, 2019 Author: Pauline Ashenden - Marketing Manager Taking stock of customer service in 2019. Published on: December 11, 2019. And what better way of doing this than exploring the 2019-20 Contact Babel UK Contact Centre Decision-Makers’ Guide , sponsored by Enghouse Interactive.

Self Service 75

Self Service Customer Service Social Media NPS 75

NetBase

JULY 3, 2020

Will 4th of July marketing fizzle out this year? How many brands (and consumers) are making the most of The Fourth. In 2019, 47+ million Americans traveled over 50 miles to celebrate with family and friends. In 2019, over $1 billion was spent on fireworks. US Consumers Typically Love the 4th . Pool parties.

Brands 95

Brands Marketing Travel Advertising 95

TechSee

FEBRUARY 19, 2019

As the biggest mobile trade show of the year, MWC Barcelona 2019 is an event not to be missed. MWC Barcelona 2019 Self-Service Sessions not to be missed. This year’s theme, “Intelligent Connectivity,” focuses on highly contextualized and personalized experiences , delivered when and where customers want them. In a nutshell.

Self Service 95

Self Service Innovation Telecommunications Social Media 95

Optimove

JULY 23, 2020

That April study focused specifically on consumers’ behavioral patterns at the start of the coronavirus outbreak and went well into the first wave. Note that we followed the progression of their average order values for each group of customers compared to the average order values in the same period in 2019. Product Preferences.

Consumers 98

Consumers Fashion Retail Trends 98

NetBase

JULY 24, 2020

And it’s winning consumer love, which is the name of game when it comes to marketing these days. Brands and consumers fighting price gouging and stockpiling. How a brand can stay one step ahead of their consumers, with consumer and market research. They lost loyalty points and consumers. Lysol Love.

Consumers 90

Consumers Social Media Brands Analysis 90

NetBase

AUGUST 1, 2019

Is your brand doing everything it should be to capture the EMEA market? Our 2019 EMEA Social Media Market Survey Report answers that question, and more. It presents findings from a comprehensive survey of 588 senior EMEA marketers, sharing what they’re doing to get and stay ahead of competitors, and how you can do the same.

Social Media 53

Social Media Report Survey Marketing 53

CSM Magazine

NOVEMBER 19, 2018

Sabio’s Chief Innovation Officer, Stuart Dorman highlights what he sees as the 10 key CX technology trends that will shape successful customer experiences during 2019 and beyond. 10 Key CX Technology Trends for 2019. Expect 2019 to see this trend accelerate, particularly as we see the trust agenda escalating in today’s post-GDPR world.

Trends 88

Trends Customer Experience Self Service Social Media 88

Oracle

NOVEMBER 27, 2018

It looks like 2019 will be a big year for businesses that are looking to implement a configure-price-quote (CPQ) solution to ramp up their sales strategy. We looked at the 3 major CPQ software trends we expect to see for this year and examined which 2 CPQ features will be most used in 2019. CPQ Feature Prediction #1: Guided selling.

Trends 100

Trends Software Ecommerce B2B 100

Kustomer

DECEMBER 20, 2019

The final days of 2019 are drawing to a close, and that means it’s time for Kustomer’s year-end wrap up. Here are some of the most memorable highlights: Top Customer Service Trends of 2019. Achieving true omnichannel support was a focus of many organizations in 2019. Kustomer 2019 Developments. The Rise of AI and ML.

e-support 68

e-support Omni-Channel Case Study Comparison 68

C3Centricity

JANUARY 18, 2020

We live in an over-abundant world of consumer choice, but more is rarely better. In this over-abundant world of consumer choice, more is rarely better. consumer #brand #Marketing Click To Tweet. That’s great news for marketers, less so for brands. Brand #Marketing #BrandPortfolio Click To Tweet.

Brands 218

Brands Retail Consumers Innovation 218

Eptica

APRIL 12, 2019

Date: Friday, April 12, 2019 Author: Pauline Ashenden - Marketing Manager Analyzing CX sentiment in 2019. Published on: April 12, 2019. The highest ever number of consumers (13.9%) said they’d faced customer service problems. The 4 barriers to meaningful consumer conversations.

Conference 76

Conference Self Service Fashion Ecommerce 76

Forrester's Customer Insights

JANUARY 29, 2019

The list of these digitally native, direct-to-consumer (DTC) challenger brands goes on and on — and incumbent consumer brands have taken notice almost as quickly as consumers themselves have turned to these up-and-comers for the products and services they need. Warby Parker.

Consumers 42

Consumers Marketing Brands B2C 42

Oracle

MARCH 12, 2019

Shoptalk describes itself as an event “where the entire retail ecosystem comes together to create the future of retail based on the latest trends, technologies and business models, including changes in consumer expectations.” Retail is embracing new service delivery models to meet consumer needs.

Retail 86

Retail Conference Case Study Consumers 86

NetBase

APRIL 2, 2019

. Understanding the emotions motivating consumer behavior is never easy, and consumers posting online about every bit of their experience with your brand compounds the problem. Our 2019 Social Analytics and Artificial Intelligence Report deconstructs the struggle and offers insight to help! Let’s take a peek.

Analytics 90

Analytics Report Social Media Consumers 90

NetBase

FEBRUARY 18, 2019

Is 2019 the year of the Instagram Influencer? If so, it’s good to know how this influencer marketing game really works and our Complete Guide to Influencer Marketing eBook is an excellent place to start! Why are influencers the most powerful marketing tactic at your disposal? It depends on who you ask. Are they correct?

Marketing 40

Marketing eBook Comparison Analysis 40

NetBase

JULY 31, 2020

Consumers are worried about lots of things – more so than ever before. It is expanding its offerings to speak to consumer concerns, by opening care clinics across the U.S. Telehealth has become a household term as consumers make appointments, refill prescriptions, and talk to their doctor all from the comfort and safety of their homes.

Consumers 52

Consumers Healthcare Insurance Wait Times 52

NetBase

AUGUST 3, 2020

Word of mouth is still the best way to find and engage with new consumers, and social media works much the same, with the use of micro-influencers! They can offer your brand masterful marketing lessons. And harnessing the power of influencer marketing could help boost your visibility and credibility in the eyes of consumers.

Marketing 97

Marketing Social Media Fashion Advertising 97

NetBase

JULY 27, 2020

But since COVID-19 hit, brands are considering fewer choices for consumers. But what will be cut and what do consumers think? And we’ll cover some surprising stats, such as: CPG sales are up 17% from 2019. 70% of consumers want to support brands they know are tackling social and environmental issues. CPG Market Overview.

Consumers 59

Consumers Brands Comparison Social Media 59

Fox Metrics

JUNE 25, 2020

Not long ago, all a business needed to run digital marketing ads was a website and Facebook page. New technologies, strategies, and trends are being introduced now and again to allow companies to meet the evolving interests and behavior of consumers. Marketing trends in 2020 call for a radical approach with fresh concepts.

Trends 111

Trends Marketing Social Media Advertising 111

Oracle

JANUARY 8, 2019

Today’s consumers have more choices about how they watch movies, from going to their nearest theater to streaming a movie to their smartphone. Combined, consumers will enjoy a viewing experience that surrounds them and features that put them in the middle of the action. Movie theaters get more immersive.

Innovation 78

Innovation Entertainment Report Consumers 78