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Join our Partner Ecosystem and CRM Lightning Talks at SBC Lisbon 

Optimove

Re-engage your churned customers with this guide Download Now Why it Matters: This post explores our Partner Ecosystem and CRM Lightning Talks at SBC Summit Lisbon. Our dynamic CRM Lightning Talks are designed to spark fresh ideas to refine your marketing tactics and stay ahead of the curve.

CRM 59
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Key Challenges CRM Marketers (Shouldn’t) Face in 2023

Optimove

Believe it or not, many CRM marketers today still use manual tools like Excel to manage their campaigns. To master CRM, that is, to get personalization, orchestration, retention, and optimization right at scale – marketers must adopt innovative technologies and new, more modern ways of working. Worst of all? It’s prone to human error.

CRM 98
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Why You Should Throw Out Your CRM

Totango

You don’t need your CRM. How Your Customer Success Platform Can Replace Your CRM. By definition, a CRM system is a tool for managing the data associated with customer relationships, so it may seem like a good idea to turn to your CRM to help you manage all of this data you’ve collected. Replace Your CRM with Totango.

CRM 92
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Guest Blog: 10 Chatbot Features That Make Your Bot More Helpful to Customers

Comm100

Sentiment analysis comes in handy when you examine brand monitoring, market research, product analytics, and customer service. 8 Chatbot Analytics. Chatbot analytics is a feature that helps your business know your customers better and, consequently, make better decisions. 7 Chatbot Marketing.

Chatbots 233
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 7 Tips for Creating an Effective CRM Marketing Strategy  

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: A CRM (Customer Relationship Management) Marketing strategy ensures brands deliver personalized, relevant communications for each customer’s journey. This post is a top-line guide for marketers to create an effective CRM strategy.

CRM 52
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5 New Year’s Resolutions for Exceptional CRM Marketing

Optimove

Enhance your customer segmentation with our advanced guide Download Now Why it Matters: From responsible AI use to journey orchestration, these are the places you should put your focus to elevate your CRM Marketing in the new year. Leverage data analytics and customer insights to make informed marketing decisions.

CRM 69
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Simple Guide to Voice of Customer Analytics: Tools & Strategies

Thematic

That’s where Voice of Customer (VoC) Analytics steps in. In this article, we’ll take a look at why Voice of Customer analytics is essential for businesses, and how you can start implementing it in your organization. What is Voice of Customer (VoC) Analytics?