InMoment XI

NOVEMBER 15, 2023

Customer experience analytics is the practice that empowers businesses to do just that. We’ll explore what customer experience analytics is, where it comes from, important metrics to consider, its benefits, real-world examples, and how to drive value from this practice. What is Customer Experience Analytics?

Analytics 243

Analytics Customer Experience e-support Net Promoter Score 243

eglobalis

JUNE 27, 2024

Data analytics is critical for processing vast amounts of information to uncover patterns and actionable insights. Organizations such as Google, Netflix, and Spotify excel in leveraging data analytics to enhance user experiences and personalize offerings. Training programs and employee enablement strategies are crucial.

Strategy 455

Strategy Customer Experience Net Promoter Score Customer Centricity 455

eglobalis

OCTOBER 9, 2024

Consider the Broader Market Demand It’s essential to determine whether the feature is a unique request or if it represents a larger trend across multiple customers. On the other hand, if several clients or different market segments are asking for similar features, this could indicate a significant market need that warrants attention.

Feedback 513

Feedback ROI Innovation B2B 513

InMoment XI

JULY 11, 2024

Speech analytics is quickly becoming a foundational aspect of successful experience improvement programs. However, the rise of speech analytics has given businesses to understand their customers like never before. What is Speech Analytics? What is Contact Center Speech Analytics? How Does Speech Analytics Work?

Analytics 195

Analytics Contact Center e-support Healthcare 195

Calabrio

MARCH 25, 2025

Customer Experience Voice of the Customer Tools: 10 of the Best VoC Software Options in 2025 Share Speak to anyone in customer experience, research, or marketing, and they’ll tell you that the old model of one-way customer communication is outdated. It offers implicit insights into customer behavior and sentiment.

Software 130

Software Customer Journeys Tools Contact Center 130

ECXO

JULY 29, 2024

Data Analytics : Processing vast amounts of information to uncover patterns and actionable insights. Companies like Apple, Hulu, and Pandora excel in leveraging data analytics to enhance user experiences and personalize offerings. Insights from teams at firms like IBM, FedEx, and Target highlight trends and areas for improvement.

Strategy 380

Strategy Customer Experience Net Promoter Score Effort Score 380

InMoment XI

AUGUST 3, 2022

Despite their global and loyal fanbase, the quick service restaurant chain experienced a period of stalled sales and mixed reception to marketing messages. Before partnering with InMoment, this brand was relying heavily on a cloud-based analytics platform to track store performance. Let’s dive in to see how they did it!

Customer Experience 397

Customer Experience Guest Experience Return on Investment ROI 397

InMoment XI

NOVEMBER 2, 2022

Your customer experience (CX) program, like your business, needs to be able to grow and evolve to prove a return on investment. InMoment recently held a webinar with representatives from Forrester, an independent market research firm, to give you the answers you need about CX ROI. Total nightmare, right? Have a Good CX Vision.

ROI 370

ROI Return on Investment Airlines Call Center 370

InMoment XI

JANUARY 19, 2024

Successful businesses utilize prescriptive analytics to aid in data-driven decisions that will improve their bottom line. Your business can use analytics to drive success and improve customer experiences. What is Prescriptive Analytics? What is the Primary Goal of Prescriptive Analytics?

Analytics 195

Analytics Course Retail Resources 195

InMoment XI

JANUARY 27, 2025

With real-time access to this data, marketing and operations teams can act immediatelysending targeted offers, automating follow-up emails, or launching personalized ads based on these insights. These are the moments where customer experience and sales intersect, and where the call center can start delivering serious returns on investment.

Call Center 195

Call Center Contact Center Effort Score Social Media 195

InMoment XI

DECEMBER 1, 2022

approaches aren’t enough for today’s businesses; they cause program stagnation and make meaningful return on investment (ROI) impossible. We have been named Leaders in the Forrester Text Analytics Wave, Forrester Customer Feedback Wave, the Gartner Magic Quadrant for Voice of the Customer, and more! Industry Dominance.

Self Service 370

Self Service Analytics Automotive ROI 370

ECXO

AUGUST 2, 2023

With the cost-of-living crisis continuing and the UK now in a recession, industries have to acclimatise to shifting market trends and consumer behaviour to maintain revenue and hit sales targets. Marketers must be smarter about how they target customers and understand what they want.

Consumers 296

Consumers Industry Telecommunications Return on Investment 296

InMoment XI

SEPTEMBER 12, 2023

In today’s cut-throat market, differentiating your brand is more important than ever. Whether you’re a startup or a market leader, understanding your competitors helps you make informed decisions, from product development to marketing strategies. Market Position and Brand Analysis: How do consumers perceive your competitors?

Analysis 195

Analysis Marketing Competitive Advantage Analytics 195

InMoment XI

FEBRUARY 23, 2024

Effective market segmentation is critical to that goal. Every business should know the ins and outs of how their marketing, advertising, and sales team measure up. What Is Market Segmentation? If not, that’s okay because market segmentation isn’t primarily concerned with how many customers you have.

Marketing 195

Marketing Customer Experience Return on Investment Analysis 195

Centercode

OCTOBER 28, 2020

A new study revealed that organizations leveraging Centercode saw a 646% return on investment (ROI) from customer testing over three years. A high-performing tester pool of participants that fit the organization’s target market. The post Centercode Customers See a 646% Return on Investment appeared first on Centercode.

Return on Investment 69

Return on Investment ROI B2C Study 69

Lumoa

JULY 10, 2018

Insightful analytics is possible with the modern technologies such as machine-learning-based text analytics. Most organizations, who receive large amounts of customer feedback data, can buy text analytics solutions which help in making sense of the data and transform the chaotic customer voice data into structured info.

ROI 284

ROI Customer Experience NPS Financial 284

CSM Magazine

DECEMBER 3, 2024

No matter what sort of business you’re in, Artificial Intelligence (AI) is most probably already assisting you with marketing your products and services. However, as AI developers continue to produce tools for a variety of business tasks, you may not be aware of some of the newest tools produced with marketers in mind.

Marketing 52

Marketing Social Media Chatbots Return on Investment 52

Calabrio

MARCH 4, 2025

Cost Savings + Increased Revenue = Greater ROI While the initial investment in software and implementation might seem daunting, an omnichannel approach to customer service can bring an incredible return on investment. Reporting and Analytics: Its all about visibility.

Contact Center 130

Contact Center Omni-Channel Contact Center Software Software 130

InMoment XI

AUGUST 13, 2024

Call tracking software is designed primarily to track and attribute phone calls to specific marketing campaigns or sources. Its main purpose is to help businesses understand which marketing efforts are driving inbound calls and how effective these campaigns are in generating leads.

Software 195

Software Social Media Analytics Return on Investment 195

Experience Investigators by 360Connext

APRIL 23, 2024

CX leaders today face a long list of challenges, including adapting to a dynamic market environment and ensuring every stakeholder, supervisor, and employee in the business is aligned with the customer-centric vision. Using before and after data, A/B tests, and pilot programs can clearly show return on investment.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

inQuba

MARCH 12, 2025

In today’s competitive market, emotional marketing has become a crucial strategy for businesses seeking to establish strong connections with their customers. However, measuring the Return on Investment (ROI) of emotional marketing efforts can be challenging.

ROI 52

ROI Customer Retention Connections Measurement 52

Lumoa

NOVEMBER 29, 2021

Insightful analytics is possible with modern technologies such as Lumoa that have machine-learning-based text analytics. Most organizations, that receive large amounts of customer feedback data, can buy text analytics solutions that help in making sense of the data and transform the chaotic customer voice data into structured info.

ROI 243

ROI Customer Experience NPS Financial 243

AWS Machine Learning

NOVEMBER 22, 2024

It enables different business units within an organization to create, share, and govern their own data assets, promoting self-service analytics and reducing the time required to convert data experiments into production-ready applications. The following diagram gives a high-level illustration of the use case.

Government 91

Government Data Banking Policies 91

Calabrio

NOVEMBER 1, 2016

Speech analytics is a huge opportunity for brands. If you aren’t at least considering speech analytics for your contact center, you risk missing out on valuable information that can improve the entire customer experience. When implementing speech analytics, the pressure is on to quickly realize return on investment.

Analytics 100

Analytics Company Contact Center Return on Investment 100

Lumoa

FEBRUARY 16, 2023

By understanding what your customers want and need you can ensure that you are providing them with the best possible service or product which will help you stay ahead in an ever-changing market. Insights from data analytics can help create new product designs or services. You need to remain competitive in the market and make a profit.

Voice of Customer 221

Voice of Customer How To Feedback Return on Investment 221

BirdEye

NOVEMBER 21, 2022

When it comes to social media, analytics is everything. Thankfully, social media analytics is becoming easier and more accessible. In this blog, we’ll show you why social media analytics is important, talk about ways to get started, and how best to use social media data to gain valuable insights for your marketing efforts.

Social Media 98

Social Media Analytics Multi-Channel Metrics 98

BirdEye

DECEMBER 19, 2024

Today, marketing teams face a critical challenge: delivering personalized customer experiences while managing increasingly complex digital marketing plans. While many businesses invest in artificial intelligence technologies, most struggle to implement them effectively. Ready to transform your marketing with AI?

Strategy 52

Strategy Marketing Social Media Hospitality 52

Lumoa

APRIL 28, 2024

Sales through Word-of-mouth Marketing : People are 90% more likely to trust and buy from a brand recommended by a friend. Medallia is known for its robust analytics and reporting capabilities, providing in-depth insights into customer feedback and trends. times more likely to stick with a brand when their problems are solved quickly.

Self Service 195

Self Service Customer Journeys Multi-Channel Feedback 195

NICE inContact

JULY 12, 2016

The key to unlocking this power is the insight provided by data analytics. There are three primary points to cover when selling the value of data insights to the C-suite: Outline the functionality and benefits of using analytics. Show the Return on Investment (ROI) in both quantitative and qualitative terms.

Data 120

Data Contact Center First Call Resolution Return on Investment 120

Magellan Solutions

AUGUST 23, 2023

The marketing landscape is changing due to the evolution of Artificial Intelligence (AI). AI has transformed marketing strategies and is a powerful tool. AI marketing tools are shaping the future of marketing. Initially, AI simplified tasks such as email marketing and social media scheduling.

Tools 98

Tools Marketing Social Media Advertising 98

Strativity

OCTOBER 16, 2017

Customer experience transformations can produce benefits such as more loyal and satisfied customers; improved sales, marketing, and service capabilities; and increased employee engagement. The post Show Me the Money: Predicting the Return on Investment for Customer Experience appeared first on Strativity.

Return on Investment 45

Return on Investment Customer Journeys ROI Customer Experience 45

BirdEye

APRIL 24, 2023

Digital marketing is a powerful way to connect with your customers and grow sales. From the exciting growth of social media to the importance of data analytics and artificial intelligence (AI), today’s digital landscape presents an abundance of opportunities for marketers to connect with customers like never before.

Marketing 93

Marketing Social Media B2C Advertising 93

SurveySparrow

JANUARY 8, 2020

Evidently, social media is taking over the marketing arena and most of the conventional marketing methods have gone out of vogue. Yet Email Marketing still has a relevant role to play even to this day and is used by zillions of enterprises around the world. Email survey software and email marketing tools are in huge demand.

Tools 93

Tools Marketing CRM Software 93

Lumoa

JUNE 30, 2022

Maybe they don’t get included in product decisions or informed when new marketing campaigns are run. How do you establish that customer experience brings a great return on investment? Do you have a good understanding of how CX impacts Sales and Marketing? The only way to change this is by tackling it head-on.

Customer Experience 259

Customer Experience How To Metrics Feedback 259

Lumoa

MAY 19, 2020

A study by Acquia found that while 82% of marketers feel that they deliver a positive customer experience, only 10% of customers agree with that sentiment. Choosing the right CX vendors is a challenge because there are so many options on the market. For each option, calculate the potential return on investment , along with the cost.

How To 243

How To Multi-Channel Return on Investment Study 243

CSM Magazine

APRIL 18, 2023

Analyzing this data allows you to tailor your marketing and sales efforts to meet their needs and preferences better. Other important components include the identification of relevant KPIs, the use of advanced analytics and visualization tools, and the integration of insights into business processes.

Return on Investment 52

Return on Investment Customer Insights Strategy Competitive Advantage 52

NobelBiz

MARCH 23, 2022

In this article, we’ll show you how to calculate the ROI of your contact center system and analyze your investment, costs, as well as how to choose a technology provider. ROI (Return on investment) measures the return on a future, past or current investment over a given period. What analytics do you offer?

Return on Investment 52

Return on Investment Contact Center ROI Measurement 52