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Simple Lessons From Great Clips’ Success

Experience Matters

Here’s my take on some of what he presented: Focus on the Customer. Great companies have employees that understand and embrace their role in delivering on brand promises. This is also the essence of one of our four CX core competencies, “ compelling brand values.” ” Growth is an Outcome.

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Your Guide to Mastering Brand Reputation Management

InMoment XI

Establishing brand guidelines is a pivotal step in creating a cohesive and recognizable brand identity. These guidelines serve as a roadmap for how your brand is visually and verbally presented across various channels. Employee Training: Train employees to be brand ambassadors.

Brands 284
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Are Your In-Store Employees Delivering Your Desired Brand Value?

Second to None

Once you have collected an adequate amount of data regarding your employee performance, the next step to curating a great experience within each individual store in your brand umbrella is to be open and honest with this data. The post Are Your In-Store Employees Delivering Your Desired Brand Value?

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The Gospel of Customer Centricity for Improved Customer Experience

CX Journey

Today I''m pleased to present a guest post by Rohit Yadav. The way customers interact with brands has drastically changed over the past few years. The price of the product, the brand value, and the other pillars of marketing are no longer the most important factors in a consumer’s selection process.

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Join Us On April 28th to Celebrate Temkin Group’s 5th Anniversary

Experience Matters

At 1:00 EDT, join Aimee Lucas, Jen Rodstrom, and Bruce Temkin in a lively webinar: Temkin Group’s 5th Anniversary Chat: CX Past, Present, and Future. Q3: Compelling brand values are created with promises. How is your brand translated into specific customer promises? Join us for a webinar.

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The 3 Principles of Brand Loyalty in a Highly Disruptive World

BlueOcean

And now that customers have explored new brands, it’s likely many of the behaviors they adopted amid supply chain delays will stick around for the long run. Many grocery shoppers, for example, now prefer the taste and quality of private-label brands. Thus, a major driver of brand loyalty in recent years has been value.

Loyalty 177
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The Power of Perception: Leveraging Reputation Management for Brand Success 

InMoment XI

A well-managed reputation not only fosters consumer trust but also encourages positive word-of-mouth marketing , which can be a powerful driver for brand success in today’s competitive market. It’s essential to differentiate between brand image and brand reputation.

Brands 195