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May the Customer Experience (CX) Force be with you!

ECXO

By leveraging this data, you can provide personalized recommendations, offers, and communications that resonate with individual customers. Application in CX : • Customer Data Platforms (CDPs) : Use CDPs to gather and analyze customer data from various touchpoints (social media, website visits, purchase history). .

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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

By breaking down these silos and fostering interdepartmental communication, companies can ensure a cohesive and consistent CX, where every touchpoint accurately reflects the company’s unique personality, values, and strategic objectives.

B2B 514
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B2B Customer Experience: The Complete Guide

InMoment XI

Here are some examples of how B2B companies are applying tactics designed to improve the customer experience: CRM platform HubSpot utilizes chatbots to connect with customers and encourage open communication. Maintaining open and proactive communication throughout the customer journey is also a critical aspect of B2B CX management.

B2B 413
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Natural Language Processing: Transforming Large Data into Strategic Business Insights

InMoment XI

By leveraging complex algorithms, machine learning techniques, and vast amounts of linguistic data, NLP aims to bridge the gap between human communication and computer understanding, transforming how we interact with technology in our daily lives. Market Intelligence : NLP can analyze many news articles, blog posts, and social media posts.

Data 195
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12 Traits of a Great Social Media Customer Service Star

Russel Lolacher

“In many ways, effective communication begins with mutual respect, communication that inspires, and encourages others to do their best.” – Zig Ziglar. To successfully embrace social media customer service, the focus of your interactions need to be far more in the intent and use of the tool than the tool itself and its features.

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What is Involved in Social Customer Care for a 1 in 500 Year BC Flood

Russel Lolacher

A lot goes into providing social customer care during an emergency event considered a “once-in-500 year flood” As the team leading public engagement and digital communication for BC’s provincial transportation, it’s done with a process that prioritizes intentional effort, accessibility and empathy.

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Digital Experience: Meeting Customer Expectations

InMoment XI

But with the advent of the information age and the communication technologies that support it, a new facet of customer experience has emerged: digital experience. Word spreads fast in the age of social media and a bad digital experience can hurt a brand’s reputation. It sets the tone for the entire company/consumer relationship.