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How to Measure CX Impact

Heart of the Customer

We CX folks love to discuss measurement. If you want to fill a room at a conference, just put the word “metric” in your session title, and you’re good to go. The post How to Measure CX Impact appeared first on Heart of the Customer. Mention “Net Promoter Score” or “Customer Effort Score,” and you’ll need to order more chairs.

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Is it Time to Do Away with Market Research Departments?

C3Centricity

A more recent study by BCG and GRBN resulted in an Invest in Insights Handbook to help organisations report on the ROI of the insights function. They found that those who measure their ROI have found a seat at the decision table, increased budgets, and more control. Insufficient staff to measure.

Handbook 275
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5 Reasons To Get Tickets to XI Forum Europe 2023!

InMoment XI

We’re all about assisting businesses in translating their customer experience initiatives into tangible, measurable business outcomes. Integrated Insights : Delivering both leading innovative technology and strategic expertise to deliver ROI. Hear what our delegates had to say about last years’ event!

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How business leaders in retail plan to improve CX

Alida

That’s the key message I heard at the CX Exchange Retail 2018 , an intimate, invite-only conference for business executives in retail. Despite the talk in media about the so-called retail apocalypse , many speakers at the conference reiterated that the industry is alive and well. Retail is far from dead. Get closer to your employees.

Retail 189
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Making the Moment: The Art of Creating Events That Drive Results

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI. Register today! 📆 April 10th, 2025 at 9:30 AM PDT, 12:30 PM EDT, 5:30 PM BST

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Amelia Sizemore Is Now A Certified Customer Experience Professional

Kerry Bodine

It was an energizing (and, to be completely honest, exhausting) two days—but the work didn’t end for Amelia when the conference was over. Last week, my colleague Amelia and I joined nearly 400 other customer experience professionals at the annual CXPA Insight Exchange in New Orleans.

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What is tNPS? Understanding Transactional NPS

Lumoa

This metric measures the likelihood of a customer recommending a business or product after experiencing it firsthand, revealing key information about customer satisfaction. . Transactional Net Promoter Score (tNPS) is a measure of customer satisfaction. What is a transactional NPS (tNPS)? How to calculate transactional NPS (tNPS)?

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI. If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot.