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The Art of Selling CX

Horizon CX

Strategic Milestone: Apple’s success in customer experience contributes to its strategic milestone of brand loyalty. The company has consistently introduced innovative products, such as the iPhone, iPad, and MacBook, that not only meet but often exceed customer expectations. A few references to consider are among the following.

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The Customer-Centric Compass

CSM Magazine

In today’s fast-paced marketplace, this vision is a reality for some, and it all centers around the compass of customer service. As consumers, we are not merely transactional entities; we are individuals seeking experiences that resonate with us. Apple Inc.,

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The Psychology of Consumer Buying Behavior: Understanding How and Why People Buy

SurveySparrow

As a business owner or marketer, it’s essential to understand the psychology behind consumer buying behavior. Understanding consumer behavior is crucial for businesses to create effective marketing strategies that appeal to potential customers and lead to increased sales.

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How to Make Your CX Strategy Part of Every Team in Your Company

Kustomer

More so than ever before, consumers are invested in making conscious purchase decisions, thoroughly researching the product, and receiving above and beyond customer service. In fact, among surveyed consumers, Kustomer found that 79% believe customer service is extremely important in deciding where to shop.

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6 Email Segmentation Strategies for Higher Conversions 

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Having a good email segmentation strategy is instrumental in increasing consumer engagement, ultimately leading to higher conversion rates.

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Guest Post: Reset Buyer Strategy to Drive Post-Pandemic Revival

ShepHyken

A study by McKinsey Consulting in April 2020 indicated that digitally-enabled sales interactions were at least twice more important during the pandemic than they were in the pre-COVID-19 era. Consumer interactions have changed as well. Further, refreshing your customer personas and journey mappings is a good idea.

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Why Outsource Inbound Call Center Services? A Comprehensive Guide

Magellan Solutions

So, if you’re looking for a way to optimize your customer support operations, look no further than the inbound call center. Inbound call center outsourcing is a cost-effective solution that enables businesses to deliver superior and customized service to keep customers from straying to competitors. The result?