Currency Alliance

JUNE 16, 2020

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. Vodafone built Voxi as a novel telco proposition around just that culture.

Loyalty 52

Loyalty Innovation Travel Loyalty Programs 52

CSM Magazine

JANUARY 30, 2024

Through tailored recommendations, individualized communications, and a genuine interest in your well-being, these companies foster a sense of connection and loyalty. You’ll notice that they remember your name, anticipate your needs, and treat you as a valued individual, not just another customer.

Customer Centricity 111

Customer Centricity Exceptional Customer Service e-support Case Study 111

Blake Morgan

OCTOBER 17, 2023

Use surveys, focus groups, and interviews to find directly from your customers what their expectations are. Customer insights can include race, gender, and religion to understand cultural nuance and serve customers in the way they prefer and are comfortable with. So what about when brands get it wrong?

Customer Experience 52

Customer Experience Call Center Loyalty Groups 52

ChurnZero

APRIL 12, 2022

Build a customer-centric organization. SaaS companies thrive based on their ability to establish positive, long-term relationships with their customers. A CCO can help create a culture that makes the customer a top priority, ensuring that departments work together to offer an elevated customer experience at every touchpoint.

Chief Customer Officer 98

Chief Customer Officer Customer Centricity Touchpoint Leadership 98

SurveySparrow

DECEMBER 27, 2023

It helps these companies understand and meet the specific needs and wants of their business customers. This makes sure they create solutions that their customers really like, which helps increase customer loyalty and grow their business. This approach not only enhances customer satisfaction but also builds loyalty.

Voice of Customer 52

Voice of Customer B2B Net Promoter Score Effort Score 52

SurveySparrow

DECEMBER 26, 2023

It helps these companies understand and meet the specific needs and wants of their business customers. This makes sure they create solutions that their customers really like, which helps increase customer loyalty and grow their business. This approach not only enhances customer satisfaction but also builds loyalty.

B2B 52

B2B Net Promoter Score Effort Score NPS 52

Lumoa

FEBRUARY 6, 2018

Short termism is mostly the result of a product-centric and “numbers focused” culture, which inevitably results in a “race to the bottom”. Customer centricity is the answer, backed with a credible customer profitability lens that gives an alternative view to traditional product sales/market share KPIs.

Customer Experience 324

Customer Experience Customer Centricity Self Service Culture 324

SurveySparrow

JULY 26, 2023

By designing targeted questionnaires and collecting feedback at different touchpoints, you can gather a comprehensive set of customer insights. # 2: Analyze and Interpret Data Once you have collected the customer feedback, the next step is to analyze and interpret the data.

Voice of Customer 52

Voice of Customer Social Media Customer Journeys Competitive Advantage 52

SurveySensum

DECEMBER 4, 2023

That involves: Valuing Customer Input: Everyone in the organization needs to understand the importance of customer feedback at all levels. That involves: Valuing Customer Input: Everyone in the organization needs to understand the importance of customer feedback at all levels. Let’s go!

Feedback 52

Feedback Strategy Net Promoter Score Social Media 52

InMoment XI

OCTOBER 26, 2022

These tribulations can take many forms; defining customer loyalty in emerging consumers, creating seamless retail experiences across channels, tracking a customer base that seems to be in multiple places at once, and keeping up with a digital landscape that changes as frequently as the Cleveland Browns change quarterbacks.

Retail 529

Retail Customer Centricity Government Chief Customer Officer 529

InteractionMetrics

MAY 16, 2024

Do we have friction points that frustrate our customers? What can we learn about how to sustain (or even amplify) our customers’ loyalty? What specific details could help us grow our customer base profitably? A customer experience company should consider how to assess the experience from each of those angles.

Net Promoter Score 52

Net Promoter Score Customer Experience How To NPS 52

SurveySparrow

JULY 20, 2023

Customer Experience Insights are not a one-time thing; they evolve as your customers do. They’re dynamic, continually providing fresh information, illuminating the path to enhanced products, improved services, and a loyal customer base. How to Gather Customer Experience Insights?

Company 52

Company Customer Experience Social Media Analysis 52

Lumoa

OCTOBER 31, 2018

Our guests have multiple years of experience in managing and consulting customer experience management in global companies and now lead their own businesses helping companies make customers happier. Some hints: big data, omnichannel, personalisation, AI and organizational culture. Don’t underestimate culture.

Customer Experience 160

Customer Experience Customer Centricity Culture Consulting 160

ProProfs Chat

NOVEMBER 9, 2021

Being in the pursuit of offering the best customer experience, you’ll eventually end up having the highest levels of customer satisfaction, which will act as the key differentiator between you and your competitors. It promotes customer retention and loyalty. Read more: 100+ Customer Satisfaction Survey Questions.

Customer Satisfaction 97

Customer Satisfaction Measurement How To Effort Score 97

ClearAction

APRIL 18, 2020

As a gift that keeps on giving, customer experience annuities free-up resources that were previously dedicated forever to the equivalent of “Band-Aids®”, and re-allocate those resources to higher-value opportunities. Accordingly, mature customer experience management can reduce business risk. Customer Experience Innovation Actions.

Customer Experience 62

Customer Experience Net Promoter Score Innovation Customer Centricity 62

SurveySparrow

SEPTEMBER 26, 2023

This trend not only improves response times but also reduces the workload on human customer support agents, ensuring faster and more consistent service. Harnessing Data Analytics for Customer Insights Data analytics is becoming increasingly crucial in understanding customer behavior and preferences.

Customer Experience 52

Customer Experience Self Service e-support Trends 52

Maz Iqbal

OCTOBER 2, 2014

Which supermarket chain was applauded, by many, for its customer-centred way of doing business? What was held responsible for fuelling this customer-centred way of doing business? Through this loyalty card, Tesco captured and made effective use of customer shopping data to grow revenues and optimise profits.

Customer Centricity 76

Customer Centricity Case Study Study Culture 76

Thematic

DECEMBER 12, 2023

With the help of Thematic’s AI-powered platform , the unstructured qualitative feedback can be analyzed and presented as structured customer insights. This process uncovers common themes and hidden trends within these customer interactions, all on a large scale. What is Direct Qualitative Feedback?

Analysis 62

Analysis Examples Feedback Social Media 62

Currency Alliance

DECEMBER 19, 2022

It has the potential to address a lot of business challenges, and enable many forms of elusive innovation in loyalty marketing. The biggest opportunities for loyalty programs relate to operating more efficiently to reduce cost, and improving personalization. Using AI to improve profitability of pricing and promotions.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

Solvvy

AUGUST 31, 2022

You’ll find that measuring and tracking customer satisfaction scores leads to increased repeat business and brand loyalty. What Is Customer Satisfaction? Because “customer satisfaction” is subjective and can vary from person to person, it may seem hard to measure. Inspire Brand Loyalty.

Effort Score 62

Effort Score NPS Net Promoter Score Customer Satisfaction 62

ChurnZero

NOVEMBER 24, 2020

“Just like we in Customer Success often don’t feel understood, and people don’t understand how what they do impacts our role and our customer base, I think sometimes we fall victim to that as well,” says Anna. Then, use that information to demonstrate the value of Customer Success by offering insights, information, or help.

Customer Success 59

Customer Success Leadership Net Promoter Score Culture 59

ClearAction

SEPTEMBER 27, 2018

Like clay on a potter’s wheel, your customer experience foundation must be well-centered or cracks will appear in what your customers see. Like clay, your culture is pliable as long as there’s a thirst for customer insights and passion for applying them. They’re the engine behind your growth.

Customer Centricity 74

Customer Centricity Sports Policies Culture 74

Gainsight

FEBRUARY 13, 2023

Data Builds the Certainty to Innovate In challenging macroeconomic times, if you want to innovate at speed, you have to get certainty where you can, and where we can get certainty is through customer insights. In fact, in times like these, it’s imperative that we’re laser-focused on those customer insights.

Customer Insights 52

Customer Insights Strategy Innovation Customer Success 52

ProProfs Chat

DECEMBER 23, 2019

In the face of such hurdles, how do you build a customer centric culture ? Listen, Think and Act on Customer Opinion. Are you just hearing or actively listening to what your customers are saying? Even with access to a wealth of customer insights and data, it should not be analyzed in isolation.

Customer Centricity 96

Customer Centricity Customer Journeys Effort Score Knowledge Base 96

Comm100

DECEMBER 1, 2017

Tip: Designing annual priorities will be unique to each contact center, and may depend on company history, culture, and customer experience goals. Reducing customer friction is the number one focus for organizations next year, with 39% of respondents aiming to prioritize this in 2018. Honoring customer channel preference (3.78/5).

Contact Center 106

Contact Center Report Customer Journeys Customer Centricity 106

Qualtrics

SEPTEMBER 17, 2020

Making sense of the increasingly complex customer journey in light of COVID-19 is the biggest challenge facing CX leaders, according to a new report from IDC. Time to break down silos to improve the customer experience. Data silos containing different and unrelated customer data spread across the organization. Request Demo.

Customer Journeys 29

Customer Journeys Omni-Channel Customer Centricity Data 29

SmartKarrot

JANUARY 9, 2023

Working with the product and development team to share customer insights and feature ideas. Improving and/or creating improved customer success processes and systems. Own policies, processes, tools, and procedures that ensure effortless customer support and consistent, high-quality interactions. Coaching & Mentoring.

Customer Success 19

Customer Success Training Touchpoint Policies 19

Currency Alliance

NOVEMBER 15, 2021

Commercetools partners with Currency Alliance to enable loyalty marketing in the age of composable commerce. Every company strives to build loyalty among its customers, but the methods to achieve the never-ending pursuit of loyal customers can vary widely. Furthermore, 91% of consumers want to be recognized.

Loyalty 52

Loyalty Loyalty Programs Multi-Channel Banking 52

ClearAction

DECEMBER 31, 2015

Shared vision, strategic planning, and governance are rarely discussed in customer experience literature. Collaboration, teamwork, and involvement of multiple functional areas in taking action on customer insights must be well-thought-out and institutionalized across your company for long-lasting results.

Strategy 48

Strategy Customer Experience ROI Sports 48

Answer Dash

APRIL 17, 2020

Businesses everywhere are waking up to the value of customer experience and recognizing outstanding customer experience (CX) as a key ingredient to rising above the competition. Changing culture Making a commitment to customer-centric ways of doing business is likely to involve cultural change within your organization.

Customer Experience Management 66

Customer Experience Management Culture Customer Experience Management 66

SmartKarrot

OCTOBER 10, 2023

Customer success has evolved significantly over the past decade. No longer seen merely as a reactive function, it’s now regarded as a proactive strategizing and execution that has KPIs related to user satisfaction, loyalty, and product adoption. The best strategies are those that evolve based on feedback.

User Experience 10

User Experience Customer Success Tips Customer Experience 10

Currency Alliance

DECEMBER 17, 2019

This is the blog version of our Loyalty Strategy Guide 2020. For a more engaging read, click here to Currency Alliance Loyalty Strategy Guide 2020. There was a mix of good and bad, for loyalty in 2019. The widespread devaluation of loyalty currencies during the past few years brings this into sharp focus.

Loyalty 64

Loyalty Strategy Loyalty Programs Travel 64

SmartKarrot

NOVEMBER 10, 2020

Apart from giving focus to the solution they offer, customer-centric companies articulate the whole customer journey for a greater customer experience. They keep a keen eye on building customer loyalty and thereby growing their business. Marketing strategy.

Customer Centricity 21

Customer Centricity Comparison Strategy Customer Success 21

SurveySensum

JULY 14, 2020

She is an internationally recognized Customer Experience Thought Leader, Coach, Keynote Speaker, and Author of ‘Customer Understanding: Three Ways to Put the “Customer” in Customer Experience’ (and at the Heart of Your Business). LinkedIn : [link]. Website : [link]. LinkedIn : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

SmartKarrot

MAY 12, 2023

Account Selection and Segmentation The foundation of any successful KAM strategy lies in identifying the right customers to target. This process involves segmenting the customer base to determine which accounts have the most potential for growth and profitability.

Management 10

Management Strategy Resources Sales 10

Qualtrics

MAY 12, 2021

And that was the starting point for Uber — rather than replicate the way taxis had always been done, they went outside-in and re-imagined the experience by applying creative thinking to the customer’s problems. Creating a culture of design thinking in your organization can impact all facets of the company. The result?

Study 26

Study Policies Competitive Advantage Feedback 26

Lumoa

NOVEMBER 21, 2023

When it comes to increasing profitability and retaining a loyal customer base, the ability to smartly source, analyze, and use customer feedback data to enhance services and products makes all the difference. But it is one thing to claim that a business values customer feedback and another to sift out the actionable data.

Analysis 208

Analysis Feedback Social Media Chatbots 208