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May the Customer Experience (CX) Force be with you!

ECXO

Application in CX : • Customer Data Platforms (CDPs) : Use CDPs to gather and analyze customer data from various touchpoints (social media, website visits, purchase history). This enables a 360-degree view of the customer, allowing for hyper-personalized experiences.

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Why A Customer Engagement Platform Is Crucial for Business Success

InMoment XI

It excels in creating personalized, data-driven email and SMS marketing campaigns that boost customer retention and drive conversions. Klaviyo integrates seamlessly with e-commerce platforms like Shopify and BigCommerce, allowing businesses to segment customers based on behavior, purchase history, and more.

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3 Necessities for Seamless, Stand-Out Retail Experiences

InMoment XI

The rapidly-changing, ever-evolving retail landscape continues to present questions, roadblocks, and pain points that retailers need to address. If you only look at one or two of those data sources, your view of the customer is incomplete, and it may cause you to make decisions for a customer base that you don’t fully understand.

Retail 397
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Customer Experience Journey Mapping Strategies to Improve Business Performance

InMoment XI

Almost 80% of employees who created a customer journey map at their organization say it helped generate alignment between internal teams. Increased Resource Allocation Customer journey maps can help you identify problems and present a strong business case for customer experience improvement.

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Building Your Customer Education Brand: Using Customer Champions to Drive Widespread Program Adoption

Speaker: Natasha Husein, Product Marketing Manager, Clever

Whether it’s via email, within your product, or through another channel, strong branding and marketing efforts are what attract customers to your program, help you build advocacy among your customer base, and drive future growth.

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The Power of Customer Behavior Analysis

InMoment XI

Optimized Product Recommendations By analyzing purchase history, browsing behavior, and more, you can suggest relevant products or services that create a more satisfying and valuable experience for your customers. These technologies make it easier to personalize interactions at scale, enhancing customer satisfaction and engagement.

Analysis 195
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The Power of Customer Empathy in Supercharging Your Customer Experience

Lumoa

Lush’s approach is a great way to build customer trust through authenticity and empathy. By understanding their customers’ needs and concerns, Lush is able to connect with them on a deeper level and create a loyal customer base that values the company’s commitment to ethical and sustainable practices.