Remove Customer Experience Professionals Remove Interaction Remove Touchpoint
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Beyond the Basics: Why the Traditional Customer Experience Education Model is Outdated

eglobalis

The traditional 5-6 pillar model of CX education was created to give professionals a structured approach to understanding customer experience. These pillars include the basics: customer journey mapping, touchpoint analysis, feedback loops, and internal operational alignment. Why is it not happening yet?

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Customer Experience Journey Mapping Strategies to Improve Business Performance

InMoment XI

A customer journey map is a visual representation of the journey a customer has with a company’s brand, products, services, and people. Customer journey maps may also be called customer interaction maps, customer corridors, or service blueprints.

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How the Most Important Touchpoints Get Ignored, And How to Fix It

Experience Investigators by 360Connext

Touchpoints aren’t what they used to be. There was a time in our history when touchpoints were…finite. When asked, ‘how does a prospect or customer interact with your brand?’ in-store interactions. customer service calls. ’ a brand team might list something like the following.

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How the Most Important Touchpoints Get Ignored, And How to Fix It

Experience Investigators by 360Connext

Touchpoints aren’t what they used to be. There was a time in our history when touchpoints were…finite. When asked, ‘how does a prospect or customer interact with your brand?’ in-store interactions. customer service calls. ’ a brand team might list something like the following.

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Do You Need a Customer Experience Manager?

InMoment XI

A customer experience manager determines, implements, and refines the customer experience strategy to ensure that all customer interactions with a company are seamless, satisfying, and aligned with the organizations values. Supercharge Post-Service Customer Interactions 85% of your data is unstructured.

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Improving your Voice of the Customer listening posts? Ask these questions

Experience Investigators by 360Connext

The plan typically includes suggestions for customer listening posts. Customer listening posts are specific tools, locations and mechanisms to gather customer feedback along specific touchpoints on the customer journey. This feedback could provide clues about where customers want you to listen more.

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COVID-19 Makes Journey Mapping More Important Than Ever. Here’s How to Build One.

Experience Investigators by 360Connext

If you don’t have any data: Consider places that can give you some, like customer service case codes and social media discussions. Customer feedback and emotional data. Customer behavior and actions. Systems, procedures, and touchpoints. What are customers telling you in their open-ended feedback?