GetFeedback

OCTOBER 22, 2018

When it comes to measuring the probability for a customer to return to a brand and make new purchases, many businesses rely on the typical customer satisfaction (CSAT) survey question: “How satisfied were you with your experience today?”. Here are two very effective (and often overlooked) ways to predict customer retention.

Customer Retention 225

Customer Retention Net Promoter Score Survey Effort Score 225

eglobalis

MARCH 13, 2025

How to Win Leadership Commitment This article was originally published in part at [link] Introduction Customer Experience (CX) transformation has become a strategic priority for B2B organizations because it directly influences key business outcomes. Present case studies and industry benchmarks that show measurable gains from CX investments.

Leadership 234

Leadership B2B B2C Effort Score 234

Experience Investigators by 360Connext

OCTOBER 11, 2024

The best way to gain this buy-in is to prove how a better customer experience can fulfill team goals and directly impact the bottom line. For example, do you know how much it costs for each customer service request? Implement the right solution to clear that hurdle, and measure the difference your efforts made.

Customer Service 270

Customer Service Customer Experience How To Customer Journeys 270

InMoment XI

OCTOBER 29, 2024

Happy customers Price-loyal Convenience-loyal Loyal-to-freebies Loyal-to-loyalty program Truly loyal Happy customers have never had reason to complain. They are satisfied with your offerings and customer service. Price-loyal customers love your brand because of your pricing.

Loyalty 195

Loyalty Customer Experience Net Promoter Score Social Media 195

ECXO

MARCH 6, 2025

Meeting these elevated expectations is not just about customer satisfactionit directly impacts the bottom line. Research shows that B2B companies with superior customer experience achieve higher revenue growth, better customer retention, and lower service costs than their peers.

B2B 339

B2B Customer Journeys How To Effort Score 339

InMoment XI

SEPTEMBER 1, 2022

There is something to be said about how vital it is to leverage market research to understand your non-buyers so you can convert them into customers. But focusing on how to improve customer retention is just as important, if not more. That is why your customer retention efforts are so important. You guessed it!

Customer Retention 195

Customer Retention How To Customer Journeys Telecommunications 195

InMoment XI

OCTOBER 3, 2024

It is increasingly expensive and difficult to improve customer acquisition, which means that it is just as important to keep your current customers happy. Focusing on customer retention will help your organization reduce costs and increase revenue. What Is Customer Retention?

Customer Retention 195

Customer Retention Strategy Guest Experience Loyalty Programs 195

InMoment XI

NOVEMBER 21, 2024

The next step is identifying patterns in this data to help you better understand your customers. Voice of Customer analysis enables you to capture these key insights for customer satisfaction and retention. For example, this analysis can reveal why a customer canceled their subscription to your service.

Voice of Customer 195

Voice of Customer Analysis Loyalty Net Promoter Score 195

Kayako

JULY 22, 2022

The concept of customer perception seems obvious, it is basically the customer’s opinion of a company at any given point during their customer journey. What is not so simple is tracking and measuring all the different variables that influence customer perception. Why Customer Perception Matters.

Net Promoter Score 280

Net Promoter Score Measurement Effort Score NPS 280

InMoment XI

OCTOBER 30, 2024

Importance of Customer Experience in Insurance A 2023 McKinsey survey of over 8,500 North American insurance customers suggests that CX initiatives are crucial to revenue growth and employee satisfaction. A positive customer experience fosters trust and satisfaction.

Insurance 195

Insurance Customer Satisfaction Customer Experience Strategy 195

InMoment XI

NOVEMBER 22, 2024

User feedback enables continuous product improvement by highlighting customer behavior and expectations. For example, if a specific integration is in popular demand, implementing it can improve retention and satisfaction. Happy customers are more likely to extend their subscriptions and purchase additional features.

Tools 195

Tools Feedback Effort Score Net Promoter Score 195

Lumoa

NOVEMBER 8, 2018

Customer Satisfaction (CSAT) CSAT, together with NPS, is one of the most used CX metrics. Google or Facebook ratings are a good example of CSAT. Image by Retently. CSAT is a very good tool if you want to measure if a customer is satisfied with one-time interaction. Example of CSAT for Google reviews.

Metrics 405

Metrics Net Promoter Score Customer Experience Effort Score 405

eglobalis

JULY 2, 2024

The Imperative for Diverse Metrics and Measurements in Understanding Customer Sentiment Introduction Net Promoter Score (NPS) has established itself as a popular metric for evaluating customer loyalty, satisfaction levels, and the likelihood of customer churn.

NPS 453

NPS Feedback Net Promoter Score B2C 453

InMoment XI

AUGUST 1, 2024

Understanding customer sentiment is essential for businesses trying to enhance their customer experience and drive growth. In this post, we’ll dive into what customer sentiment is, why it matters, and how you can measure and improve it to boost your business performance.

Measurement 195

Measurement Effort Score How To Hotels 195

Comm100

JANUARY 19, 2017

When our customers are unsatisfied with an interaction with or a purchase from our company, the best thing that we can do is apologize to them. Here are some examples of apology letters for poor service, so that you will know what to do should your business need to respond to a similar situation. Sincerely, Ashley W. Don’t: Be vague.

Examples 223

Examples Customer Service Representative Customers Customer Service 223

ECXO

DECEMBER 4, 2024

Here, the emphasis is on addressing operational challenges, offering maintenance services, and ensuring that the delivered product integrates seamlessly into the customer’s processes. Their success is measured in terms of repeat business, customer referrals, and overall customer satisfaction. Customer Engagement 1.

Customer Success 156

Customer Success Strategy e-support Customer Satisfaction 156

InMoment XI

JULY 23, 2024

The Importance of Customer Experience in Ecommerce The importance of positive CX in ecommerce cannot be overstated. A positive ecommerce customer experience leads to higher customer retention, increased word-of-mouth referrals, and ultimately, higher sales.

Ecommerce 195

Ecommerce Measurement Customer Journeys Customer Experience 195

InMoment XI

DECEMBER 7, 2023

As competition and buyer empowerment compound, customer experience (CX) is proving to be the only truly durable competitive advantage. As your organization starts your customer experience management efforts, you need to consider how to measure it. NPS is a great place to start when you’re looking to measure customer experience.

Metrics 195

Metrics Net Promoter Score Measurement Customer Experience 195

Experience Investigators by 360Connext

JANUARY 7, 2025

A well-defined CX strategy can help you drive tangible business outcomes: Greater customer retention, a stronger brand reputation, and faster revenue generation. The strategy explains every step youll take so you know where to focus, how to measure your success, and gradually expand your footprint. Have questions?

Customer Journeys 143

Customer Journeys Strategy Customer Experience Touchpoint 143

Experience Investigators by 360Connext

DECEMBER 10, 2024

Customer experience leaders, you arent the only ones expected to prove ROI on your initiatives! Defining What Customer Experience ROI Looks Like There are countless ways to show the value of your CX efforts. Saying were customer-centric is not a strategy. Prioritize the onboarding and new customer experience.

ROI 143

ROI Customer Experience Customer Journeys Effort Score 143

InMoment XI

NOVEMBER 7, 2024

Who Uses Customer Experience Automation Various teams can use customer experience automation to accomplish different goals. Regardless of where the CX team may live in your organization, there is a place where customer experience automation can improve your performance.

Customer Experience 195

Customer Experience Customer Journeys CRM e-support 195

InMoment XI

MARCH 25, 2024

Organizations should take a closer look at predictive analytics examples to discover the myriad of ways that data and artificial intelligence (AI) can power more personalized customer experiences and enhance brand loyalty and customer retention. Reduce customer churn. A classic example comes from Amazon.

Analytics 195

Analytics Examples Customer Experience Effort Score 195

InMoment XI

NOVEMBER 18, 2024

By understanding customer motivations, your business can make decisions that lead to higher customer satisfaction , loyalty, and profitability. Improved Customer Retention It is no secret that retaining customers is more cost-effective than acquiring new ones.

Analysis 195

Analysis Customer Journeys Social Media Analytics 195

CSM Magazine

JANUARY 3, 2025

Empathy is essential in customer support, but how do you know if its actually making a difference? Measuring empathy might sound trickyafter all, how do you quantify something so emotional? Customer feedback is one of the most direct and reliable ways to measure empathy in customer support.

Measurement 52

Measurement Net Promoter Score Effort Score NPS 52

InMoment XI

OCTOBER 23, 2024

They show they’re invested in delivering the best possible customer experience. For example, providing customized savings plans to members will elicit a more positive response from them. Artificial Intelligence (AI) AI in customer experience can’t completely replace human experts.

Banking 195

Banking Customer Experience Effort Score Financial 195

InMoment XI

OCTOBER 24, 2024

Improved Customer Loyalty Customer engagement platforms increase customer loyalty by making the customer experience engaging and consistent throughout the whole customer journey. Research shows that loyal customers are 64% more likely to make more frequent purchases from your business than regular customers.

Customer Engagement 195

Customer Engagement Engagement Omni-Channel e-support 195

QuestionPro Audience

SEPTEMBER 5, 2017

Perhaps Cottonelle or Charmin wanted to measure astronauts’ satisfaction regarding their toilet paper products in space. Ok, maybe this is not a clean (pardon the pun) example, but you get the point. Customer satisfaction surveys are all the rage for a reason.

Customer Satisfaction 326

Customer Satisfaction Survey Customer Retention Measurement 326

InteractionMetrics

MARCH 27, 2025

What Is Customer Retention and Why Does It Matter? Customer retention might sound like fancy business jargon, but really, it’s just the art of keeping your customers happy enough that they stick around. Thats customer retention at workusing incentives and positive experiences to keep you coming back.

Customer Retention 52

Customer Retention Strategy How To Net Promoter Score 52

InMoment XI

FEBRUARY 24, 2022

Oftentimes, the c-suite and the customer experience (CX) or customer success team live on the same planet, but almost in separate countries—they simply speak different languages. The former is interested in counting dollars and profitability and the latter with measuring metrics. Tip #3: Use Small, Real Money Examples.

Tips 370

Tips ROI Metrics Touchpoint 370

C3Centricity

AUGUST 20, 2024

Customer delight refers to exceeding customer expectations to create a positive emotional reaction, leading to stronger loyalty and advocacy. This post explores the importance of measuring customer delight, its impact on brand loyalty, and practical methods to achieve and assess it.

Loyalty 156

Loyalty Measurement Brands Net Promoter Score 156

Retently

NOVEMBER 27, 2024

Building Customer Loyalty for Retention 6. Measuring Success: Metrics to Monitor Conclusion Did you know that global ecommerce sales are expected to hit a jaw-dropping $8.1 That’s a lot of shopping carts, checkouts, and happy customers! Optimizing Conversion Rates 5. Boosting SEO and PPC Efforts 7. trillion by 2027 ?

Ecommerce 148

Ecommerce Sales Strategy Tips 148

Optimove

FEBRUARY 12, 2025

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: The holiday season is critical for retailers as it often brings a surge in sales driven by new and one-time shoppers. These efforts not only engage customers but also position brands as a source of inspiration and utility.

Customer Retention 52

Customer Retention Strategy Loyalty Programs eBook 52

Help Scout

MAY 12, 2021

In this article, we discuss the role of support teams in retaining customers and show how to combine high-quality, empathetic customer service with a deliberate focus on business growth. What is customer retention and how is it measured? Why customer service teams should care about retention.

Customer Retention 117

Customer Retention Effort Score Self Service Measurement 117

Thematic

OCTOBER 30, 2024

Tracking and examining customer conversations over multiple channels takes time and effort – which is why many top-tier brands and leading organizations are turning to AI-driven voice of customer (VoC) tools to extract insights from customer feedback at scale.

Voice of Customer 62

Voice of Customer Examples Industry Handbook 62

Lumoa

FEBRUARY 9, 2023

A handful of inspiring articles on customer centricity: How to empower your organization to improve customer experience by Lumoa, “ 7 Secrets Of Building A Customer-Centric Company Culture ” by Micah Solomon. Image by Retently. How a CSAT survey can look like. Wondering which metric to choose?

Net Promoter Score 417

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 417

eglobalis

JUNE 27, 2024

Businesses like SurveyMonkey, Qualtrics, and SurveyGizmo provide platforms to conduct surveys tailored to specific customer journey touchpoints. Establishing Clear CX Vision and Goals A clearly defined CX vision and specific, measurable goals are essential.

Strategy 453

Strategy Customer Experience Net Promoter Score Customer Centricity 453

CSM Magazine

FEBRUARY 6, 2025

Heres why a customer service roadmap is a necessity: Improved Team Alignment: A roadmap ensures your team understands shared objectives and works toward common goals. Customer Retention: Clear strategies lead to improved experiences, encouraging repeat customers. Start by defining your customer service philosophy.

Roadmap 83

Roadmap Self Service Customer Service Customer Journeys 83