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How to Improve Customer Retention

InMoment XI

There is something to be said about how vital it is to leverage market research to understand your non-buyers so you can convert them into customers. But focusing on how to improve customer retention is just as important, if not more. That is why your customer retention efforts are so important. You guessed it!

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Struggling to Prove the ROI of Customer Experience? You Could Be Missing These 3 Keys to Success

InMoment XI

To help our customers to do just that, we leverage a philosophy we like to call the “Continuous Improvement Framework.”. To reach the goal of a truly effective, ROI-focused CX program, we cycle our customers through our five step framework. The Continuous Improvement Framework: A Quick Summary. A Common CX ROI Misperception.

ROI 418
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How Customer Retention Strategies Can Facilitate Business Growth

InMoment XI

It is increasingly expensive and difficult to improve customer acquisition, which means that it is just as important to keep your current customers happy. Focusing on customer retention will help your organization reduce costs and increase revenue. What Is Customer Retention?

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Guest blog: 5 Customer Experience Trends for Financial Institutions in 2023

Comm100

To drive business, attract new clients, and retain existing ones, financial institutions must invest in improving their customer experience. Enhancing your customer experience is important not just because it will increase customer loyalty and satisfaction but because customers also expect it.

Financial 224
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How a Global Grocer Turns CX Feedback Into Realized Customer Spend Targets

InMoment XI

And while they faced an immense challenge, the retail leader also saw an opportunity to emerge into a post-COVID world equipped with reliable data that would revitalize its customer experience, improve customer retention, and solidify brand loyalty. That’s when they turned to their team at InMoment. The Impact.

Feedback 397
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The future of VOC measurement – don’t let organisations do it themselves!

ijgolding

Perhaps more than anything else, the way they tend to measure CX is failing to provide a truly accurate representation of the truth. When you consider that I am also of the opinion that measurement is perhaps the most important competency of all when it comes to the subject of CX, this is very concerning.

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Why most companies miss the biggest financial benefits of customer feedback – by Guy Letts

ijgolding

Of course, this means that it’s flawed thinking to outsource measurement of customer satisfaction, or to have the results go only to silos of analysts or marketers and not to operational roles. You can apply these principles to whatever method you choose to measure customer satisfaction. My book, ‘Customer What?

Feedback 214