7 Reasons Why Customer Experience is the Next Competitive Battleground
Retently
AUGUST 3, 2023
“Customers are no longer buying products and services– they are buying experiences delivered via the products and services.” – Gregory Yankelovich In a world where your potential competitors are just a click away, customer experience is the new marketing battleground. Customers no longer pick brands for individual products or services; instead, they choose the business that delivers the best experiences.
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