Sat.Jul 29, 2023 - Fri.Aug 04, 2023

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7 Reasons Why Customer Experience is the Next Competitive Battleground

Retently

“Customers are no longer buying products and services– they are buying experiences delivered via the products and services.” – Gregory Yankelovich In a world where your potential competitors are just a click away, customer experience is the new marketing battleground. Customers no longer pick brands for individual products or services; instead, they choose the business that delivers the best experiences.

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Are Your CX Improvement Efforts Measurable? Yes!

Daniel Group

Welcome to Success Strategies | August 2023 Are Your CX Improvement Efforts Measurable? Yes! When an organization launches a CX improvement effort, it is often hard to measure results. When starting a CX program, it is easy to identify business outcomes but more challenging to, for example, measure customer retention after embarking on a Customer Experience initiative.

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The Customer Retention Goldmine: How to Keep Customers Happy and Drive Exponential Growth

C3Centricity

Customer retention is essential for the long-term success of any business. We all know that happy customers are more likely to make […] The post The Customer Retention Goldmine: How to Keep Customers Happy and Drive Exponential Growth first appeared on c3centricity.

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The Perfect Way To Impress Your Customers

ShepHyken

We have the privilege and honor of working with some amazing clients. One of them asked us to work with her team on a customer experience initiative that included every company employee. One of the regular assignments for their employees is to share examples of how they created a Moment of Magic® for a customer or colleague. They do short write-ups and share them with their managers.

Hotels 117
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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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Survey Participation is The Key to Enhancing Customer Experience

Cyara

Customer experience (CX) is now more critical than ever before. As the 2022 KPMG Global Customer Experience Excellence report shows, successful companies need to tailor CX to meet specific customer needs and be aware of upcoming trends and expectations.

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How to use emotional design in CX to escape the B2B commodity trap

eglobalis

How to use emotional design in CX to escape the B2B commodity trap , customer experience, product experience The post How to use emotional design in CX to escape the B2B commodity trap appeared first on Eglobalis.

B2B 296
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What is a Customer Feedback Loop?

Feedbackly

While many brands know the importance of collecting feedback, not everyone carries out a systemic approach to using them for improvement. But, a good feedback management process can make a positive difference in a brand. The customer feedback loop is a strategy for improving customer experience using user reviews. It is a very effective way of collaborating with your customers to identify and solve problems while showing accountability, effort, and respect.

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Customer Experience-Inspired Corporate Strategy

ClearAction

Customer Experience-Inspired Corporate Strategy Lynn Hunsaker Customer experience-inspired corporate strategy is rare, according to a recent poll in a strategic planning LinkedIn group. In my 5-year study of B2B CX practices , we asked: “Is customer experience (1) a determinant or (2) a subset of corporate strategy, or (3) is it unrelated?” If you define “customer experience” as as post-sales retention, or programs, or a department, or interactions, your answer may be &

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[Experience Action Podcast] CX as a Brand Differentiator

Experience Investigators by 360Connext

❔"I was talking to a colleague of mine in the marketing department, and we had a question for you: could the customer experience that our company delivers be used as a brand differentiator? If so, what would you recommend?"❔Shoutout to all the Chief Marketing Officers and Marketing Leaders who ha.

Brands 143
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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

Mastering unstructured data analytics is going to be key for any business wanting to improve the customer experience , and succeed in today’s business environment. While traditional customer feedback is a goldmine of insights that can drive business growth, a substantial portion of this valuable feedback lies in unstructured data. Emails, social media posts, customer reviews, call center transcripts, and open-ended survey responses—all hold crucial information about customer sentiment and prefer

Analytics 366
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2023 Convenience Store Trends: Food, Fuel, and the Future

IntouchInsight

Consumers don’t care about the traditional divisions between industries. Channel blurring, the purchasing of goods and services from an alternative provider instead of one traditionally associated with it, is commonplace today. And this is especially evident in the competition between convenience stores and quick-serve restaurants.

Trends 294
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Maximize the impact of your insight program with a value realization framework

Alida

Maximize project value with a Value Realization Framework. Understand stakeholder needs, map deliverables, and drive high-value outcomes.

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Product News – July 2023

Lumoa

Lumoa Product News for July 2023 Hey everyone! Lovely seeing you again, back with more exciting Lumoa updates! We have had a doozy of a month, with lots of features that we think will make Lumoa better for you. Let’s get started! Anonymization has been further improved Lumoa has the ability to mask and anonymize and Personal Identifying Information (PII) that gets sent, even if it is apart of the open text comment.

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The Evolving Retailers Fulfillment Strategy: Meeting Demands with Agility

Speaker: Becky Parisotto and John Vurdelja

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

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NPS Best Practices: Be a Leader not a Laggard

InMoment XI

What we can Learn From the top Brands in the UK One size doesn’t fit all, but knowing essential NPS best practices that can fit any program is a great place to start. In our latest report, State of Customer Experience: 2023 UK Consumer Study in partnership with NPSx by Bain & Company, we uncovered the differences between industries and brands and how each brand represents certain values.

NPS 195
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On demand videos

ECXO

We are a community of leaders and organizations that are committed to working and evolving together to raise the collective customer and employee experience across Europe.

Video 156
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Preparing for the AI Revolution in Customer Service: A Guide for Customer Experience Leaders

Experience Investigators by 360Connext

Artificial Intelligence (AI) is revolutionizing customer service and transforming the way organizations manage their customer and employee experiences. As a customer experience leader, it’s crucial to understand the potential of AI and how to leverage it effectively to elevate and not deduct from the customer journey. Here are a few ideas to explore the benefits, challenges, and best practices for integrating AI into your customer experience strategy.

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Nobody raves about average. Be GREAT out there!

Bill Quiseng

English writer Samuel Johnson said, “People need to be reminded more than they need to be instructed.” So when you prepare your team to engage and WOW your customers, I encourage you to remind them when you say, “Nobody raves about average. Don’t be just good. Be GREAT out there!

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4 HR Priorities for 2025 to Supercharge Your Employee Experience

Speaker: Carolyn Clark and Miriam Connaughton

Forget predictions, let’s focus on priorities for the year and explore how to supercharge your employee experience. Join Miriam Connaughton and Carolyn Clark as they discuss key HR trends for 2025—and how to turn them into actionable strategies for your organization. In this dynamic webinar, our esteemed speakers will share expert insights and practical tips to help your employee experience adapt and thrive.

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The Role of Human Interaction in a Digital-First World with Tom Martin

ShepHyken

Top Takeaways: In the age of advanced technology, it’s crucial for businesses to prioritize the overall customer experience. While chatbots and digital solutions are valuable, human-to-human interactions still plays a vital role, especially when technology falls short. Understanding and predicting customer needs are key to effective customer engagement.

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Special Guests

ECXO

How to Create an Amazing Customer Experience During one hour, Shep session he had two facilitators Tulio Milman and Ricardo S Gulko. Who is Shep Hyken: He is the Chief Amazement Officer at Shepard Presentations, one of the most important and respected experts in Customer Experience and Services worldwide, and among the best inspirational speaker around the globe.

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Don’t drop the omni-channel baton and win the CX relay race 

Adrian Swinscoe

This is a guest post from Jim Davies, (former) Chief Experience Officer (CXO) at Calabrio. Managing the hand-over from bot to agent is like taking part […] The post Don’t drop the omni-channel baton and win the CX relay race first appeared on Adrian Swinscoe.

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Anna Eibach

2020 Research

Our Around the Globe series takes us to Munich, Germany where we chat with Anna Eibach, Director of Client Solutions. Since joining Sago, Anna has worked in New York, London, and now Munich! Learn about Anna’s purpose and values and get a glimpse on her thoughts about working internationally in the Q&A below. Q: What is it like to work with colleagues around the globe?

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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ChatGPT For Enterprises: Use Cases And Solution

kommunicate

Last Updated on August 4, 2023 November 30, 2022 – OpenAI releases ChatGPT to the world. December 4, 2022 – ChatGPT touches 1 million users, making it the fastest growing internet application of all time. January 23, 2023 – Microsoft announces that it is investing $10 billion in OpenAI. February 6, 2023 – Google unveils [.] The post ChatGPT For Enterprises: Use Cases And Solution appeared first on Kommunicate Blog.

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Other Events

ECXO

We are a community of leaders and organizations that are committed to working and evolving together to raise the collective customer and employee experience across Europe.

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Use the Amazon SageMaker and Salesforce Data Cloud integration to power your Salesforce apps with AI/ML

AWS Machine Learning

This post is co-authored by Daryl Martis, Director of Product, Salesforce Einstein AI. This is the second post in a series discussing the integration of Salesforce Data Cloud and Amazon SageMaker. In Part 1 , we show how the Salesforce Data Cloud and Einstein Studio integration with SageMaker allows businesses to access their Salesforce data securely using SageMaker and use its tools to build, train, and deploy models to endpoints hosted on SageMaker.

Data 98
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Solving time crunch and profile challenges for researchers

Clarivate

How librarians can relieve administrative burdens and drive researcher effectiveness In today’s fast-paced world of research, time has become an increasingly scarce and valuable resource. An independent study commissioned by Ex Libris revealed that “academic researchers face a significant challenge in finding enough time to effectively manage their research activities.

Metrics 98
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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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The Barbenheimer Phenomenon: What Social Data Tells Us

Brandwatch CX

Did the amalgamation of Barbie and Oppenheimer benefit both films, and why? Plus, what does this mean for the movie industry moving forward? Let's find out.

Data 98
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Sago’s Voter Match Panel Book: Unlock Insights into American Voters

2020 Research

Gain an edge in the political landscape with Sago’s Voter Match Panel Book. Our cutting-edge research and data solutions connect you to the pulse of American voters like never before. Gain access to a premium ID-validated panel of hundreds of thousands of Americans to dive deep into their political beliefs, ideologies, and behaviors. Download the panel book to learn more about the demographics and profiling of the Voter Match Panel.

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Scale training and inference of thousands of ML models with Amazon SageMaker

AWS Machine Learning

As machine learning (ML) becomes increasingly prevalent in a wide range of industries, organizations are finding the need to train and serve large numbers of ML models to meet the diverse needs of their customers. For software as a service (SaaS) providers in particular, the ability to train and serve thousands of models efficiently and cost-effectively is crucial for staying competitive in a rapidly evolving market.