Sat.Aug 19, 2023 - Fri.Aug 25, 2023

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9 Knowledge Base Tips for a Better Customer Experience

Help Scout

Improve your customer experience by providing customers with the info they need at the moment they need it. Follow these 9 knowledge base tips.

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Does Net Promoter Score Work for B2B Companies? You Bet It Does!

Retently

Some people argue that NPS® doesn’t work effectively for B2B companies. We argue the opposite — Net Promoter Score® is just as valuable for a B2B company as it is for a B2C brand. One reason for this common misconception is that almost all of the content available both online and offline about NPS® is aimed at a B2C audience: Most NPS guides are written with B2C brands in mind, using terms like “customers” instead of “clients” or “accounts”.

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4 ways feedback improves the customer journey for government and nonprofit organisations

mopinion

Governmental and nonprofit organisations deal with considerable amounts of data. Taxes, unemployment, immigration, impact stories, event registrations, financial data, etc. The list is long. Naturally, this creates a lot of content… as in loads! While posting this sort of information on a website or in a newsletter is an efficient way of reaching a large […] The post 4 ways feedback improves the customer journey for government and nonprofit organisations appeared first on Mopinion.

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Mastering customer marketing strategies: Guide to sustainable growth

BirdEye

It’s harder for a business to stand out these days. Traditional marketing, such as content creation and social media, has become non-negotiable. Businesses have to work harder to make their marketing campaigns successful. By tailoring customer marketing messages that resonate with customers’ unique preferences, companies can unlock a powerful avenue for sustainable growth.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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How a Great Customer Experience Can Grow Your Bottom Line

Help Scout

Customer experience is a key brand differentiator for SaaS and ecommerce businesses. Here’s how to create a CX strategy and profit from it.

More Trending

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Unveiling the Cost Savings of VOIP in 2023: A Comprehensive Analysis

NobelBiz

Understanding the Basics: What is VOIP? Voice over Internet Protocol, commonly known as VOIP, is a technology that enables voice communication and multimedia sessions over the Internet. Unlike traditional phone systems, VOIP operates by converting your voice into packets of data, transmitting them over the web, and reassembling them at the destination.

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Empowering Employees for Success: Fostering a Culture of Empowerment and Engagement

C3Centricity

Introduction: [Capture the reader’s attention by highlighting the importance of employee empowerment and engagement in driving organizational success. Explain how organizations that […] The post Empowering Employees for Success: Fostering a Culture of Empowerment and Engagement first appeared on c3centricity.

Culture 287
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Saying Goodbye To MQLs: What’s The Business Impact Of Leaving MQLs?

Forrester's Customer Insights

In this week’s Saying Goodbye to MQLs blog, we cover the business impact of leaving MQLs behind and the value you’ll gain when adopting this revenue process transformation.

B2B 49
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How To Optimize Your Support Strategy for Messaging Channels

Help Scout

It’s easy to add a new messaging support channel, but can your business deliver high-quality service through that channel at sufficient scale? Here are some ways in which you can make it happen.

Strategy 111
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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How to leverage social shopping to maximize growth

BirdEye

Social media is an amazing platform for customers to discover brands, local businesses, and products for their needs. But these platforms hold the potential to be so much more, when combined with social shopping. You can turn your social media audience into customers without them having to leave the platform at all. And that is what social shopping is.

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How to Analyze Customer Journeys

Feedbackly

A customer journey or buying journey captures all the interactions between the customer and brand throughout the buying process. As businesses deal with different types of customers, a brand can have multiple customer journeys based on the routes taken by clients to approach the brand, review it, and purchase the products. Analyzing customer journeys helps you assess the quality of touchpoints, identify pain points, and make necessary improvements to enhance the customer experience.

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From sole ambassadors, to the heart of business decisions: the UX evolution of the last decade

Adrian Swinscoe

This is a guest post by Dana Bishop, VP of Experience Research Strategy at UserTesting. Over the last decade, the user experience (UX) industry has not […] The post From sole ambassadors, to the heart of business decisions: the UX evolution of the last decade first appeared on Adrian Swinscoe.

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Using ChatGPT for Customer Service

Help Scout

How ChatGPT — or other generative AI tools — can be used to help answer customer service queries and deliver better service. How good is ChatGPT and in what other ways could it be used in customer service situations?

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Frost Radar: Voice of Customer Analytics, 2024

Understanding and improving your customer experience (CX) can have a massive impact on your bottom line. Choosing the right voice of customers (VoC) solution is a critical step to elevating CX. Frost & Sullivan researched more than 50 leading VoC vendors, analyzing both their “innovation index” and “growth index” to independently select the top 10 performers in each of these categories.

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Instagram 101: A comprehensive guide to use Instagram effectively

BirdEye

What is the first thing you think of when you hear Instagram? If visuals come to mind you are not alone, but the platform is capable of much more. With a user base of two billion active monthly users, if your business is not using Instagram for marketing , you are missing out. But there’s no denying Instagram is unique and comes with a learning curve, that’s why we’re going back to the basics with Instagram 101.

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How To Integrate Google Analytics With Your Chatbot

kommunicate

Last Updated on August 23, 2023 Below is a simple guide for users who have integrated a chatbot to their website and now want to track its performance. We are going to integrate Google Analytics with a chatbot built using Kommunicate’s Kompose chatbot builder. Before we dive in, let’s see why its important to integrate [.] The post How To Integrate Google Analytics With Your Chatbot appeared first on Kommunicate Blog.

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Transforming Marketing with AI Tools

Magellan Solutions

The marketing landscape is changing due to the evolution of Artificial Intelligence (AI). AI has transformed marketing strategies and is a powerful tool. AI marketing tools are shaping the future of marketing. Initially, AI simplified tasks such as email marketing and social media scheduling. Over time, machine learning algorithms allowed for more advanced customer segmentation and personalization.

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The Beginner’s Guide to Help Scout

Help Scout

This guide will walk you through how to get started with Help Scout. You’ll learn all the fundamentals of the platform, from managing your mailbox to creating self-service support with Docs, Beacon, and more.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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The 5 Benefits of On-the-Go Product Testing

2020 Research

To make confident business decisions, it is imperative for organizations to understand how and why people use their products in their day-to-day lives. Unfortunately, most of the time that’s easier said than done. While In-Home Usage Tests (IHUTs) are critical to successful product development, they can oftentimes be complex, lengthy, and expensive.

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How to get discovered with social media SEO? 

BirdEye

Social media is an important part of every business’ content strategy. But just including social media in the strategy may not be enough. Businesses must understand the value it can bring in boosting brand awareness, domain authority, and revenue for your business, especially with social media SEO. Know how to get discovered faster by optimizing content for social media SEO with this blog post.

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What is AHT? Strategies to Improve Average Handle Time

Amplifai Coaching Category

Learn how AHT drives boosts productivity, improves agent morale, and drives customer satisfaction. Learn how to calculate average handle time, tips to improve your contact center's AHT, the pitfalls to avoid, and more.

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8 Best Practices for Designing a Helpful Contact Page

Help Scout

Your contact us page is the first place customers go for answers on your website. See contact us page examples from top companies for ideas on how to design yours right.

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HR Meets AI: The New Way of Keeping Large Workforces Connected and Engaged

Speaker: Miriam Connaughton and Donald Knight

As organizations scale, keeping employees connected, engaged, and productive can seem like a monumental task. But what if AI could help you do all of this and more? AI has the power to help, but the key is implementing it in a way that enhances, rather than replaces, human connection. Join us for an exploration into how industry trailblazers are using AI to transform employee experience at scale while addressing both the potential and the pitfalls.

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Customer Experience vs. Customer Engagement: Unraveling Differences & Exploring Synergies

Blueshift

In today’s hyper-connected and competitive business landscape, organizations strive to build lasting customer relationships. A happy and content customer is a company’s true asset. For any business, however big or small, there can be no better advocate than its customer community. That’s why organizations are so rightly focused on being ‘customer-centric’.

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Product Adoption Demystified: Strategies For Customer Allure

kommunicate

Last Updated on August 25, 2023 Imagine you are the founder of a SaaS company that has just built the perfect product that will solve a very particular problem for the customer. But how do the customers know that it is YOUR product that they need? And why will they move away from the competition, [.] The post Product Adoption Demystified: Strategies For Customer Allure appeared first on Kommunicate Blog.

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Expect Cutting-Edge Techniques and Unmatched Support with Sago Research Labs

2020 Research

Integrating cutting-edge techniques into your market research helps you uncover hidden connections between attention, arousal, and emotions which drive smarter business decisions. Discover how Sago Research Labs provides advanced and comprehensive qualitative solutions and neuromarketing tools to delve deeper into participants’ behavioral and emotional responses.

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The Ultimate Guide to Knowledge Base Management

Help Scout

Learn what a knowledge base is and discover how to plan, create, and deliver effective help center content to create better customer experiences.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

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How to Send Email Notifications from an Emarsys Automation Program via a Webhook

SAP Customer Experience

The Business Requirement: Our imaginary customer utilizes an Emarsys Contact Form on their main website as a contact form. We can also use custom forms but this is a topic of another blog. After a contact fills out the form, an automation program is triggered with a Form Entry Point.

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Apply fine-grained data access controls with AWS Lake Formation in Amazon SageMaker Data Wrangler

AWS Machine Learning

Amazon SageMaker Data Wrangler reduces the time it takes to collect and prepare data for machine learning (ML) from weeks to minutes. You can streamline the process of feature engineering and data preparation with SageMaker Data Wrangler and finish each stage of the data preparation workflow (including data selection, purification, exploration, visualization, and processing at scale) within a single visual interface.

Data 93
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Women’s World Cup 2023: How The Tournament Fared Online

Brandwatch CX

We use data to discover the talking points from the Women's World Cup 2023. From the winning teams to the most discussed moments, we reveal all.

Data 98