Sat.Nov 02, 2024 - Fri.Nov 08, 2024

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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

Originally posted at [link] Introduction In the realm of business-to-business (B2B) interactions, customer experience (CX) is often approached through standardized frameworks and prescriptive methodologies, frequently rooted in models from major industry analysts like Gartner, Forrester, and others. While these established tools offer foundational guidance and structure, they may fall short in capturing the unique essence, “personality,” and competitive edge of individual companies.

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How Customer Experience Automation Can Improve Business Performance

InMoment XI

Did you know that 92% of customer relationship management (CRM) leaders say AI and automation have improved customer service response times? Furthermore, 86% of those leaders also agree that AI and automation have helped them scale their operations, with the majority believing those tools are more effective for scaling operations than hiring more customer service representatives.

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6 Lessons To Boost Customer Loyalty From Nike NPS Score Strategy

SurveySensum

“Just Do It” – now that’s a recognizable slogan! Nike is one of the most reputable apparel and shoe brands in the sports industry, boasting a value of over 30 billion US dollars. It also holds a steady market share in the athletic footwear industry at 24.7%, surpassing its competitors Adidas, Puma, etc. Not just that, Nike NPS score is currently at 36 which can be considered a good NPS score as the retail and consumer goods industry’s average NPS score is 41.

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Enhancing Customer Experience Through Multilingual Support: The Role of Professional Translation

CSM Magazine

Today, in this globalized world, businesses of any size want to expand their reach and exploit new markets beyond borders. Being able to communicate well with customers in your customers’ mother tongues is a very important element of success in chances of entering and competing successfully in an international market. Translating one’s product information and customer service into various languages, especially languages ​​spoken by their customers, has the advantage of alleviating la

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4 HR Predictions for 2025: Supercharge Your Employee Experience with Internal Communications

Speaker: Carolyn Clark and Miriam Connaughton

The future of HR is here, and it's all about collaboration, innovation, and impact. Join us for a forward-thinking session where seasoned experts Miriam and Carolyn will share insights and practical strategies to help you stay ahead of evolving HR trends. Discover how to build strong partnerships with internal teams to craft a transparent, authentic, and connected workforce experience.

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Confirmit vs Qualtrics: Which One Wins in Survey and Feedback Management?

SurveySensum

When it comes to feedback management software, Confirmit (now known as Forsta) and Qualtrics stand as two giants pitted against each other. Each of these tools offers a wide range of tools and features for managing and analyzing customer feedback and making things easier for businesses. However, like any other great tool, these two also come with their limitations.

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Customer Service Essentials for Franchise Owners: A Guide to Success

CSM Magazine

Owning a franchise offers the chance to build on a popular brand’s success, but outstanding customer service is key to thriving. Great customer service helps franchise owners stand out, build trust, and keep customers coming back. Customers value a business where they feel appreciated, and this often depends on the service they receive, not just the product they buy.

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Top 12 Customer Survey Companies To Power Up Your Feedback Strategy in 2025

Zonka Feedback

Customers are constantly sharing their experiences—some directly, others through subtle cues—creating an invaluable stream of data. Yet, transforming this flood of feedback into actionable insights is no small feat. This is where survey companies excel, moving far beyond basic questionnaires to capture and decode customer sentiment at scale.

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What Will Your Customers Give Up for a More Convenient Experience?

ShepHyken

Imagine this … you’re running tight on time for a meeting and want to grab a cup of coffee. Do you choose to stop at the café that serves delicious coffee and has the friendliest barista but a long line, or do you use the office machine that serves an acceptable, decent cup in under a minute? If, on that day, time is important and you don’t want to make others wait, the answer is probably the fastest – as in more convenient – choice, not the best coffee or the friendliest service.

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Conversational Surveys: A Game-Changer in Feedback Collection

InMoment XI

Conversational surveys are revolutionizing how businesses gather customer feedback by creating engaging, personalized interactions that resonate with all age groups, from Gen Z to Gen X. These dynamic surveys adapt their follow-up questions based on responses, enhancing engagement and encouraging more comprehensive survey participation. This innovative approach not only improves customer experience but also yields richer, actionable insights that empower businesses to refine their strategies.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Brian Solis: The Visionary Who Will Mindshift Your Perspective on Innovation, CX and Leadership

eglobalis

Brian Solis’s journey is one of consistent foresight and evolution, making him one of the most impactful voices in the fields of digital transformation, customer experience, and innovation. Over the years, he has established himself as a pioneer, helping leaders, teams, and organizations navigate a rapidly changing world with actionable insights and a profound understanding of technology’s potential.

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[Experience Action Podcast] CX Pulse Check – November 2024

Experience Investigators by 360Connext

Tune in to this CX Pulse Check as we uncover the vital role of communication in driving customer experience transformation. Tamsen Webster, founder of the Message Design Institute, sits down with Jeannie Walters to reveal how communication missteps often hinder change, drawing insights from Tamsyn’s latest book. Through examples across industries, they highlight proactive messaging strategies that build trust, even amid challenges like credit card fraud, and explore how acknowledging customers’

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Enhance customer support with Amazon Bedrock Agents by integrating enterprise data APIs

AWS Machine Learning

Generative AI has transformed customer support, offering businesses the ability to respond faster, more accurately, and with greater personalization. AI agents , powered by large language models (LLMs), can analyze complex customer inquiries, access multiple data sources, and deliver relevant, detailed responses. In this post, we guide you through integrating Amazon Bedrock Agents with enterprise data APIs to create more personalized and effective customer support experiences.

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Apple Maps for Business: Improve Local SEO and Online Visibility

InMoment XI

Did you know that up to 110 million people in the United States use Apple Maps? The mapping platform has been growing in popularity amongst businesses ever since the launch of Apple Business Connect. Adding an Apple Maps business listing helps companies dominate local search and drive conversions. As a result, you need to make sure that you have an updated business profile on Apple Maps to tap into a growing user base.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Google reviews not appearing? 14 expert solutions to fix

BirdEye

The verdict is clear: your online reputation lives and dies by your Google reviews. A recent Birdeye study reveals that consumers check online reviews 68% of the time before choosing a local business, and more than half of them read at least five reviews before deciding. With such high stakes, every Google review on your profile counts. Missing reviews are so concerning – they create critical gaps in your business’s credibility.

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CX University Partners with CRM Middle East to Launch First-Ever Online Customer Experience Training in Arabic

CX University

CX University (CXU), a leading provider of online Customer Experience (CX) education, has partnered with CRM Middle East to introduce the first comprehensive online CX certification program delivered entirely in Arabic. This collaboration aims to address the growing demand for specialized CX skills in the Middle East region. Set to launch towards the end of 2024, the program will offer a comprehensive curriculum covering essential CX concepts, strategies, and best practices tailored to the uniqu

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Build a multi-tenant generative AI environment for your enterprise on AWS

AWS Machine Learning

While organizations continue to discover the powerful applications of generative AI , adoption is often slowed down by team silos and bespoke workflows. To move faster, enterprises need robust operating models and a holistic approach that simplifies the generative AI lifecycle. In the first part of the series, we showed how AI administrators can build a generative AI software as a service (SaaS) gateway to provide access to foundation models (FMs) on Amazon Bedrock to different lines of business

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Why New FTC Policies on Reviews and Ratings Matter for Your Business

InMoment XI

Recognizing the crucial role online reviews play, the Federal Trade Commission (FTC) has recently announced stronger regulations to combat deceptive practices involving reviews and endorsements. These rules, which recently took effect, are designed to ensure transparency, fairness, and trust in online reviews, making it more important than ever for businesses to comply.

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Frost Radar: Voice of Customer Analytics, 2024

Understanding and improving your customer experience (CX) can have a massive impact on your bottom line. Choosing the right voice of customers (VoC) solution is a critical step to elevating CX. Frost & Sullivan researched more than 50 leading VoC vendors, analyzing both their “innovation index” and “growth index” to independently select the top 10 performers in each of these categories.

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How AI Is Redefining E-commerce Marketing Solutions for Retailers

Blueshift

AI has transformed how e-commerce brands approach retail marketing by making personalization, customer segmentation, and real-time engagement easier than ever before. As online shoppers increasingly expect tailored experiences, the role of AI in marketing becomes critical to delivering unique interactions at scale. From generating engaging content based on audience insights to providing human-like service through Chatbots, this blog explores how AI can transform modern e-commerce marketing solut

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The Evolving Role of AI in Customer Service with Cisco’s Anurag Dhingra

ShepHyken

This episode of Amazing Business Radio with Shep Hyken answers the following questions and more:    How can businesses bridge the gap between customer expectations and satisfaction? What role does artificial intelligence play in enhancing customer service interactions? What are the benefits of proactive communication in customer service? How can AI-driven tools support customer service agents in delivering better service?

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Unleashing Stability AI’s most advanced text-to-image models for media, marketing and advertising: Revolutionizing creative workflows

AWS Machine Learning

To stay competitive, media, advertising, and entertainment enterprises need to stay abreast of recent dramatic technological developments. Generative AI has emerged as a game-changer, offering unprecedented opportunities for creative professionals to push boundaries and unlock new realms of possibility. At the forefront of this revolution is Stability AI’s family of cutting-edge text-to-image AI models.

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Why Customer Journey Mapping? – The Perils and Pitfalls

Opinionator

Key Takeaways: Tunnel Vision and Oversimplification can derail the effectiveness of journey maps. Data Overload often leads to analysis paralysis. Customer journey maps need real-time feedback for accuracy. Internal teams tend to introduce bias into mapping, which skews results. Journey maps without implementation are a wasted investment. The Real Question: Is Customer Journey Mapping Worth […] The post Why Customer Journey Mapping?

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Why AI-Powered Cross-Channel Marketing is the Ultimate Retail Marketing Solution

Blueshift

Retail and e-commerce marketers face a challenging landscape as customers interact with brands across multiple channels, from email and social media to in-store and mobile apps. To deliver seamless, personalized experiences, brands need a strategy that connects every touchpoint. Traditional marketing platforms struggle to keep up with this demand, leading to inconsistent messaging and disjointed customer journeys.

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Top 5 Customer Service & CX Articles for Week of November 4, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. Here are my top five picks from last week. I have added my comments about each article and would like to hear what you think too. Creating Great Customer Experiences Starts With Employees by Matthew McGuire (CMSWire) Empowered, well-supported employees deliver better customer experiences.

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Amazon Bedrock Prompt Management is now available in GA

AWS Machine Learning

Today we are announcing the general availability of Amazon Bedrock Prompt Management , with new features that provide enhanced options for configuring your prompts and enabling seamless integration for invoking them in your generative AI applications. Amazon Bedrock Prompt Management simplifies the creation, evaluation, versioning, and sharing of prompts to help developers and prompt engineers get better responses from foundation models (FMs) for their use cases.

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Top OCR-Driven Customer Service Innovations for Modern Businesses

Joe Rawlinson

Customer service goes beyond responding to queries or concerns. It focuses on making each interaction impactful. Companies today are leveraging a range of technologies to streamline these interactions. This means shorter response times and improved resolution rates. Card scanning solutions not only make these processes more efficient but also significantly boost client satisfaction and loyalty.

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HR Meets AI: The New Way of Keeping Large Workforces Connected and Engaged

Speaker: Miriam Connaughton and Donald Knight

As organizations scale, keeping employees connected, engaged, and productive can seem like a monumental task. But what if AI could help you do all of this and more? AI has the power to help, but the key is implementing it in a way that enhances, rather than replaces, human connection. Join us for an exploration into how industry trailblazers are using AI to transform employee experience at scale while addressing both the potential and the pitfalls.

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Scaling Your Business with Marketing Automation for E-commerce

Blueshift

Growing an e-commerce business comes with increasing complexities—managing multiple marketing campaigns, keeping up with customer demands, and delivering engaging experiences at scale are just a few. As your business expands, maintaining consistent customer engagement while managing these tasks manually can be incredibly time-consuming. To overcome this challenge, many e-commerce brands are turning to AI-powered marketing automation to automate repetitive tasks, improve customer targeting, and d

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Personalized Customer Strategy in the Age of AI: A Five-Part Framework for Driving Growth

Blake Morgan

                                                                                 Many brands today focus on retaining customers through personalized, data-driven experiences. David Edelman , senior lecturer at Harvard Business School and former Chief Marketing Officer of Aetna, offers insights from his new book, “Personalized: Customer Strategy in the Age of AI,” co-authored with Mark Abrahams.

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Integrate foundation models into your code with Amazon Bedrock

AWS Machine Learning

The rise of large language models (LLMs) and foundation models (FMs) has revolutionized the field of natural language processing (NLP) and artificial intelligence (AI). These powerful models, trained on vast amounts of data, can generate human-like text, answer questions, and even engage in creative writing tasks. However, training and deploying such models from scratch is a complex and resource-intensive process, often requiring specialized expertise and significant computational resources.

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