Why Measuring Emotional Value is So Crucial?
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JUNE 21, 2023
The Emotional Value Index (EVI®) is the metric used to measure EE. Now, why is measuring EVI® crucial? As EVI® is a metric that can be applied both at the micro and macro level, it can be used to gain an overall picture of your company’s CX strategy. The post Why Measuring Emotional Value is So Crucial?
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