C3Centricity

MAY 12, 2024

Here are twenty ways to get started, together with best-in-class examples, but I’d love to hear how you delight your own customers and turn satisfaction into loyalty. Netflix offers another excellent example of personalization. Any way that makes your customers feel special will also increase their loyalty and advocacy.

Loyalty 260

Loyalty Exceptional Customer Service Loyalty Programs Customer Service Representative 260

ShepHyken

FEBRUARY 5, 2024

This episode of  Amazing Business Radio with Shep Hyken  answers the following questions and more:    What are the latest trends in loyalty programs? How has the traditional concept of loyalty program evolved? How do loyalty programs impact a customer’s purchasing decision?

Loyalty Programs 95

Loyalty Programs Loyalty Fashion Financial 95

ProProfs Chat

SEPTEMBER 9, 2020

If you find yourself sharing the same concern frequently, then you need to build a customer loyalty program. But with the awesome customer loyalty programs in place, they’ve successfully ensured that customers return to their store to make a purchase and earn more points. What is a Customer Loyalty Program?

Loyalty Programs 96

Loyalty Programs Loyalty Net Promoter Score Gamification 96

Comm100

NOVEMBER 23, 2016

So what’s the best, most direct way to show customers your commitment, and inspire loyalty in return? A solid customer loyalty program. If you want to build the loyalty program your customers deserve, this post will give you customer loyalty program ideas to turn everyday shoppers into loyal fans.

Loyalty Programs 100

Loyalty Programs Loyalty Rewards Programs Airlines 100

Thematic

OCTOBER 30, 2024

This article looks at real-world examples of how various industries can use VoC insights to improve customer experience and business performance. The example below shows how thematic analysis software can break down customer service interactions.

Voice of Customer 62

Voice of Customer Examples Industry Handbook 62

InMoment XI

NOVEMBER 18, 2024

It also reveals revenue-driving behaviors, which can be valuable information for customer loyalty programs. The trends identified can inform marketing decisions, product development, and sales strategies. For example, by identifying customers likely to churn, you can implement retention strategies before you lose a customer.

Analysis 195

Analysis Customer Journeys Social Media Analytics 195

Experience Investigators by 360Connext

JANUARY 7, 2025

Each of the above examples includes CX metrics you may choose to track. Related resource : Customer Journey Mapping Examples: 4 Use Cases to Inform Your CX Strategy. Customer Journey Mapping Examples: 4 Use Cases to Inform Your CX Strategy Are Customer Journey Maps Really Necessary?

Customer Journeys 143

Customer Journeys Strategy Customer Experience Touchpoint 143

Optimove

MARCH 12, 2025

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: Retailers must implement strategic marketing efforts to drive early sales and maintain long-term success. Refine E-Commerce Websites for Conversions A seamless shopping experience can set up a retailer to drive early online sales.

Retail 52

Retail Sales Strategy Marketing 52

Retently

MARCH 11, 2025

Example: If multiple customers report that a pair of jeans runs too small, this needs to be flagged to the product team ASAP in order to update sizing information or adjust the fit in future production runs. Example : If a delayed shipment issue appears across multiple feedback sources, its flagged to the logistics team immediately.

Ecommerce 115

Ecommerce Self Service Customer Experience Management 115

Beyond Philosophy

APRIL 18, 2017

Traditional sales advice says that it’s easier to keep a past customer than to get a new one, and so there’s been a proliferation of customer loyalty programs over the past few years. However, McKinsey reports that fewer people are actively engaged in these programs today than in the past.

Sales 124

Sales Loyalty Programs Consulting Comparison 124

ClientSuccess

JULY 6, 2022

Often used to open the door to these more unique customer experiences, customer loyalty programs can be an excellent idea for CSMs and team leaders alike to delve into some of these new ways to connect and engage with customers. What is a customer loyalty program? Identify the benefits of your customer loyalty program.

Loyalty Programs 79

Loyalty Programs Loyalty eBook Conference 79

ShepHyken

FEBRUARY 3, 2025

Building emotional connections with customers is more powerful than relying solely on points and perks in loyalty programs. When customers can relate to and feel an emotional bond with the brand or its employees (it takes only one), it creates loyalty. Quotes: “Customer service begins before the sale.

Loyalty Programs 82

Loyalty Programs Loyalty Connections Brands 82

ERDM

NOVEMBER 13, 2019

Article by Ernan Roman Featured on CMO.com Millennials and Gen Zs view traditional loyalty programs as “manipulative,” “hierarchical,” and “built around exclusions.”. Those are highlights from VoC research conducted by ERDM for Detroit-based watchmaker Shinola, which was looking to revamp its loyalty program.

Loyalty Programs 72

Loyalty Programs Loyalty Omni-Channel Advertising 72

BirdEye

JULY 5, 2023

Benefits of relationship marketing Different types of relationship marketing Top 7 relationship marketing strategies Real-world examples of relationship marketing in action FAQs about relationship marketing Final thoughts on relationship marketing What is relationship marketing? Table of contents What is relationship marketing?

Examples 98

Examples Strategy Marketing Social Media 98

CSM Magazine

MARCH 14, 2022

Customer-centricity is essential for companies since it drives a customer further down the sales funnel. For example, you find out which channels your customers engage with the most, what they might purchase, and more. in this article, we will look at some great examples that include successful customer-centric companies.

Customer Centricity 98

Customer Centricity Examples Company Loyalty Programs 98

Optimove

MARCH 6, 2025

See the difference control groups make in this guide Download Now Why it Matters: This post is important for retail marketers as it highlights how loyalty programs extend beyond simple discounts to foster deeper engagement and long-term brand affinity. A transaction may be hours, days, or weeks down the road. #4.

Retail 59

Retail Loyalty Gamification Loyalty Programs 59

SurveySensum

NOVEMBER 1, 2024

In this blog post, we will delve into the ins and outs of brand loyalty, and types of brand loyalty, talk about some examples of successful brands and walk you through how to measure and build brand loyalty. What is Brand Loyalty? 5 Brand Loyalty Examples That Changed The Game 1.

Loyalty 52

Loyalty Customer relationships Brands Sales 52

CSM Magazine

APRIL 3, 2025

For example, platforms like Polygon and Avalanche provide the infrastructure for Web3 companies to offer fast, trustworthy, and cost-efficient customer interactions. Web3 loyalty programs use NFTs to offer exclusive experiences, transferable rewards, and tiered benefits that incentivize long-term engagement.

Customer Experience 52

Customer Experience Loyalty Programs Government Gamification 52

Retently

NOVEMBER 21, 2018

Do you capitalize on that information to drive more sales, brand engagement, and to attract new clients? To give you an idea of how it generally works, and to show you what kind of strategies you can put into practice to mobilize your brand promoters, we’ve highlighted some notable examples from the world top companies below.

Examples 111

Examples Company Strategy Marketing 111

Experience Investigators by 360Connext

NOVEMBER 2, 2021

Personas are often used in marketing and sales efforts, and those names apply to those types of personas. For example, if you are embarking on a customer journey mapping project with a specific scope, like signing up for a mobile app, then you’ll want to know about the customers who use (or are likely to use) that mobile app.

Customer Journeys 375

Customer Journeys Culture B2B B2C 375

Lumoa

MAY 19, 2022

Textual examples of customer reviews that illustrate their pain points. A Higher Price Premium Customers are willing to pay up to a 16% price premium across all industries when subjected to a great experience, and this statistic doesn’t factor in higher loyalty rates. Non-app related variables that impact customer experience.

Report 195

Report Ecommerce Retail Customer Satisfaction 195

CSM Magazine

MARCH 17, 2025

Example in action: Retailers can introduce self-checkout systems or self-help solutions in stores, decreasing queue times and increasing customer satisfaction. How to do it: Utilize AI-driven workforce management tools to analyze foot traffic, sales patterns, and customer behavior. This saves both time and money.

NPS 52

NPS Self Service Net Promoter Score e-support 52

SurveySensum

NOVEMBER 5, 2024

Let’s discover its top 6 drivers behind customer loyalty. Strong Loyalty Program Nike’s loyalty program is more than just a point system. NikePlus is a textbook example of how to do customer loyalty right. NikePlus members can access exclusive collections, early drops, workout guidance, and more.

NPS 52

NPS Loyalty Strategy Loyalty Programs 52

Comm100

OCTOBER 8, 2016

Relationship Marketing, an aspect of Customer Relationship Management (CRM), is the term used to describe the focus on the customer’s experience over boosting short-term metrics like acquisition and sales. Loyalty Programs. For this reason, excellent customer loyalty programs can do wonders for your customer retention plan.

Customer Retention 163

Customer Retention Loyalty Strategy Loyalty Programs 163

Joe Rawlinson

JANUARY 13, 2020

With over one million retail companies in the United States, business owners have a hard time increasing retail sales. Fortunately, you can still achieve your sales goals despite this growing level of competition. Fortunately, you can still achieve your sales goals despite this growing level of competition.

Retail 15

Retail Sales Loyalty Programs Social Media 15

Currency Alliance

AUGUST 15, 2024

This is precisely what loyalty programs were originally designed for, as marketing platforms purpose-built for measuring and incentivizing customer engagement, including when the customer is not shopping with your brand. Personalization comprises four key strategic initiatives.

Loyalty Programs 52

Loyalty Programs Loyalty Marketing Ecommerce 52

ShepHyken

DECEMBER 9, 2022

And more importantly, how can you ensure that it’s not costing you sales? Some examples of brand expectations include providing excellent customer service, having a well-designed website, and offering high-quality products or services. If Not, It Could Be Costing You Sales appeared first on Shep Hyken.

Customer Journeys 127

Customer Journeys Brands Sales Contact Center 127

InMoment XI

SEPTEMBER 12, 2023

Sales and Marketing Strategy Analysis: Break down competitors’ sales funnels and marketing campaigns. The Importance of CRM Databases in Competitive Analysis Customer Relationship Management (CRM) databases are essential tools for storing and tracking customer information, interactions, and sales history.

Analysis 195

Analysis Marketing Competitive Advantage Analytics 195

Retently

JANUARY 25, 2023

Since Facebook is the #1 platform for brands to market their products online and generate sales, a devastating impact was expected, especially for small businesses. Specifically, a cut of over 60% in their sales for every dollar spent was predicted. The decreased quality of the audience targeting inevitably took down sales.

Ecommerce 31

Ecommerce Loyalty Programs Advertising Loyalty 31

Optimove

FEBRUARY 12, 2025

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: The holiday season is critical for retailers as it often brings a surge in sales driven by new and one-time shoppers. Brands can foster loyalty and drive repeat purchases by personalizing messages, recommendations, and incentives.

Customer Retention 52

Customer Retention Strategy Loyalty Programs eBook 52

Currency Alliance

APRIL 15, 2024

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. Points and miles are a dominant and popular form of loyalty value. The golden benchmark is about $25 USD per year in loyalty value. This actually is not true.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

GetFeedback

FEBRUARY 2, 2020

Loyal customers are the customers who will continue to buy your product with or without sales or discounts and will recommend your business to their friends. Customer loyalty is at its most basic definition when customers are likely to continue to do business with you. Start a customer loyalty program.

Loyalty 170

Loyalty Loyalty Programs Rewards Programs Social Media 170

Thematic

APRIL 1, 2025

So first, define what success looks like for your customer insights program. For example, your objective might be “to improve our NPS (Net Promoter Score) by 10 points in the next year by addressing top customer pain points.” CRM and Sales Data: Purchase histories link customer value to feedback.

Customer Insights 62

Customer Insights Customer Journeys Strategy Social Media 62

ECXO

JULY 22, 2024

Enhancing loyalty involves: Reward Programs: Implementing loyalty programs to reward frequent users and advocates. Exclusive Access: Providing loyal customers with access to new features or beta programs. The examples from leading B2B companies illustrate the tangible benefits of robust onboarding strategies.

B2B 207

B2B Customer Experience Self Service e-support 207

Lumoa

AUGUST 25, 2020

For example, your chatbot can send welcome messages to first-time users, offering to help them around the site proactively. For returning users, the chatbot can use browsing history and purchasing behavior to make personalized offers and recommendations for repeat sales. One such example is content marketing.

Strategy 195

Strategy Chatbots Self Service Customer Retention 195

InMoment XI

SEPTEMBER 1, 2022

You get a greater return on your investment (ROI) from repeat customers than trying to acquire a first-time customer Even though only 12% to 15% of customers are loyal to a single retailer, they represent between 55% to 70% of the retailer’s sales. By leveraging your customer experience (CX) program. So, let’s use that for our example.

Customer Retention 195

Customer Retention How To Customer Journeys Telecommunications 195

Currency Alliance

DECEMBER 1, 2020

Apart from adapting to mobile apps and ditching plastic cards, the typical loyalty programs in 2020 still operate pretty much the same as they did at the turn of the century. And there are many, many more of these lookalike programs. Why hasn’t loyalty? Winning loyalty programs in 2025. Customer singular.

Loyalty Programs 52

Loyalty Programs Loyalty Multi-Channel Hotels 52