Maru Group

APRIL 17, 2023

Are you bluntly capturing affinity or brand love as a metric in your tracker with no idea how to use it to your business advantage? At Maru, we quantitively capture each emotional component and how they interact to form your brand’s emotional equity. Are you leveraging and building upon those emotions in your marketing communications?

Measurement 74

Measurement Exercises Roadmap Consumers 74

CloudCherry

MARCH 28, 2019

Most journey mapping exercises start out great with gathering everyone in a room, brainstorming touchpoints and designing a visual journey of how customers move through their interactions with your company. It helps you understand the context around your customer’s interactions with your company. Here’s how this needs to change.

Customer Journeys 231

Customer Journeys CEM NPS ROI 231

Lumoa

SEPTEMBER 30, 2022

It’s estimated that 61% of bank customers interact with their institution’s digital channels on a weekly basis. The fact that consumers have a wider range of alternatives (and are willing to exercise them) means that the relationship between banks and their customers has become more vulnerable than ever before.

Banking 236

Banking Customer Experience Self Service Financial 236

Experience Investigators by 360Connext

SEPTEMBER 22, 2020

Each interaction a customer has with your brand is an opportunity to make their day even the slightest bit brighter , which is as meaningful today as ever. If metrics like retention rate, lifetime customer value, and new leads from referrals are important to your company, then great customer experience is too.

Culture 251

Culture Company Lifetime Customer Customer Centricity 251

ClearAction

JANUARY 11, 2015

Metrics for Customer Experience Management. Metrics selection may be your most important decision for customer experience success. Metrics drive thinking and doing, because they communicate to executives and employees what matters most to the company, what will be visible to peers and the chain of command, and what will be rewarded.

Customer Experience Management 48

Customer Experience Management Metrics Customer Experience Management 48

NICE inContact

JUNE 5, 2019

The contact center may have a great quality management program that provides agents evaluations on their interactions as well as a stellar performance management platform that gives agents real-time insights into how they are performing against specific goals and metrics. Constantly Ask Yourself “Why” and “How”.

Contact Center 136

Contact Center Average Handle Time Exercises Interaction 136

Playvox

AUGUST 25, 2022

All these singular actions can negatively impact service level metrics and the customer experience. Below is an example that displays how many team members you have and the impact of having one staff member missing in speed to answer, including phone calls, chats or other interactions. ENJOYING THIS ARTICLE? Sign up for our newsletter.

Management 85

Management Contact Center Exercises Self Service 85

Experience Investigators by 360Connext

JANUARY 26, 2021

Voice of the Customer programs help organizations keep a finger on the pulse of how they’re meeting customer needs , with VoC data revealing how customers feel about the brand, their experience, and specific interactions and touchpoints at scale. After one or three or ten calls, you’ll start seeing customers as real people.

Social Media 254

Social Media Contact Center Net Promoter Score Customers 254

delighted

FEBRUARY 26, 2024

Even if you’re just starting your customer experience (CX) management program, you’ve probably heard of Net Promoter Score (NPS): it’s one of the most popular customer experience metrics to measure customer loyalty and satisfaction. Sending a successful NPS email survey is easy when you have the right tools and feedback strategies in mind.

NPS 95

NPS Examples Tips Net Promoter Score 95

SuiteCX

JULY 10, 2017

SuiteCX has mastered the concept of Inventory by creating a standalone map type in the software that acts as a Grid map, where you can strategically place each of your Customer or Brand Interaction points along an X and Y axis modeled by Lifecycle by Department or Channel. Let alone, each interaction point along the x and y axis.

Customer Journeys 100

Customer Journeys Effort Score Exercises Interaction 100

SuiteCX

JULY 10, 2017

SuiteCX has mastered the concept of Inventory by creating a standalone map type in the software that acts as a Grid map, where you can strategically place each of your Customer or Brand Interaction points along an X and Y axis modeled by Lifecycle by Department or Channel. Let alone, each interaction point along the x and y axis.

Customer Journeys 100

Customer Journeys Effort Score Exercises Interaction 100

GetFeedback

FEBRUARY 7, 2020

Every interaction customers have with your company is a chance to meet or exceed their expectations. Customer satisfaction is a common metric used to measure customer happiness. Pro Tip: Here at GetFeedback we recommend always sending out CSAT surveys immediately after a customer interaction. It’s also quite easy to measure.

NPS 199

NPS Net Promoter Score Effort Score Survey 199

ChurnZero

JUNE 21, 2022

Track relevant metrics. When it comes to Customer Success, nearly every organization should be monitoring metrics like customer satisfaction score (CSAT) and Net Promoter Score (NPS). There are a number of other customer satisfaction surveys that can be useful metrics to keep an eye on. .

Customer Success 94

Customer Success Net Promoter Score Return on Investment Metrics 94

NobelBiz

OCTOBER 31, 2023

Why Crucial Moments Define Customer Relations Every interaction with a customer is an opportunity. The Ripple Effect of Exceptional Service When we excel in providing unmatched service during these critical moments, the positive impact reverberates far beyond the immediate interaction. Tune in now for an inspiring discussion!

Call Center 105

Call Center Contact Center Software Contact Center Social Media 105

Kayako

APRIL 25, 2017

Transactional metrics. We’re considering any interaction with support – either through a phone call, chat or email – as a transaction. Sending out surveys is a futile exercise if you don’t take action on the results. It also directs your agent’s focus to ensuring each interaction is as effortless as possible.

Effort Score 158

Effort Score How To Net Promoter Score Survey 158

Thematic

APRIL 3, 2024

It encompasses both direct feedback – what customers explicitly tell you through surveys, reviews, or conversations – and indirect feedback –  the behaviors, preferences, and sentiments expressed through actions like website interactions, purchase patterns, and social media engagement.

Ecommerce 62

Ecommerce Analysis Social Media Effort Score 62

ImprintCX Articles

MARCH 4, 2024

Whilst we have experienced and understand the true value providing a consistent customer experience has on critical business metrics and ultimately growth, it is still a fairly new concept and field for businesses that are usually focused on the needs of shareholders. Boards still must deliver on profit and revenue metrics.

Leadership 52

Leadership Metrics Exercises Government 52

ChurnZero

JANUARY 18, 2023

Through our candidate outreach and interactions, we acquire lots of qualitative information about why people are looking to leave their current employer and what makes them stay. As a Customer Success recruiting firm, we speak with active and passive job seekers all day, every day.

Customer Success 98

Customer Success Culture Exercises Trends 98

Education Services Group

NOVEMBER 28, 2022

For example, you might want to consider interacting with your customers in manufacturing quite differently than you would with your customers in the government sector. The workbook is meant to serve as a launching point for these exercises within your own CS organization. Needless to say, this exercise can be pretty eye-opening!

Customer Success 52

Customer Success Exercises Financial Tools 52

SurveySensum

FEBRUARY 17, 2021

Run the customer journey mapping exercise in a group. This exercise requires their active presence. There could be some participants who might not be aligned with your business metrics. How can you choose the ideal customer persona for this exercise? . Now, have you invited the customers into this exercise?

Customer Journeys 59

Customer Journeys Exercises Touchpoint Metrics 59

Education Services Group

JANUARY 5, 2022

If they are a team deeply connected to processes, like an internal operations team, they may need a deeper understanding of the “how” behind the interactions between the user and the individuals supporting that user. In this case, knowing your most important data and metrics can get you on the right track. How are we making this map?

Customer Journeys 52

Customer Journeys Touchpoint Net Promoter Score Exercises 52

Kustomer

JUNE 6, 2023

A CSAT score is one of the most insightful customer service metrics. It’s used to measure a customer’s feelings immediately following an interaction with an employee. Disrupt the common idea that financial institutions provide detached, impersonal customer interactions and don’t care about individual needs.

Financial 98

Financial Company Customer Service Tips 98

Zeisler Consulting

FEBRUARY 9, 2022

It’s where I came up with the metric, the Brand Alignment Score. It’s the collection of thoughts and aspirations you collectively and your team members individually strive to make real as they interact with your Customers. Let’s peel back a couple layers of that onion. What’s meant by Brand Promise?

Brands 93

Brands Exercises Course Examples 93

Zeisler Consulting

FEBRUARY 9, 2022

It’s where I came up with the metric, the Brand Alignment Score. It’s the collection of thoughts and aspirations you collectively and your team members individually strive to make real as they interact with your Customers. Let’s peel back a couple layers of that onion. What’s meant by Brand Promise?

Brands 93

Brands Exercises Course Examples 93

Gainsight

FEBRUARY 28, 2023

Gross Revenue Retention (GRR) has become THE critical metric. Important Considerations for Digital Customer Success It’s important to ground any adjustments in your CS organization through three key vectors: Investor Success: At the end of the day, you have a business to run, and you need to hit the metrics set in front of you.

Effort Score 52

Effort Score Touchpoint Metrics Resources 52

CSM Magazine

NOVEMBER 4, 2022

Fast forward to today’s experience economy, where consumers expect seamless, consistent, proactive, predictive, and dependable interactions not only within, but across every interaction channel, platform, and business function throughout the entire customer journey. This creates a set of fragmented experiences for customers.

Strategy 52

Strategy Touchpoint Exercises Employee Experience 52

BlueOcean

OCTOBER 10, 2016

When we fail to realize that the customer journey starts before they pick up the phone, it’s easy to assume that the initial agent-customer interaction begins at a neutral starting point. Conceptualizing customer experience in a consistent manner across the contact center should be followed by establishing the most effective metrics.

Customer Journeys 120

Customer Journeys Contact Center Call Flow First Call Resolution 120

CloudCherry

DECEMBER 1, 2018

They provide data and insight of the interrelation between two variables and can help find interactions between them. As part of our Consultative MX services, we go through a journey mapping exercise with every new credit union we work with and then bring this journey map into the product. But we can help with that.

Customer Journeys 150

Customer Journeys CEM Net Promoter Score Touchpoint 150

CloudCherry

OCTOBER 19, 2018

They provide data and insight of the interrelation between two variables and can help find interactions between them. As part of our Consultative MX services, we go through a journey mapping exercise with every new credit union we work with and then bring this journey map into the product. But we can help with that.

Customer Journeys 150

Customer Journeys CEM Net Promoter Score Touchpoint 150

ECXO

AUGUST 9, 2023

The impact it has on your PS and consulting, and on any client interaction, is considerable. As you already know these ‘moments’ are interactions where emotions run high and clients are most invested in the outcome. Continuously improve Client centricity isn’t a one-off exercise. Essentially, it’s what you think, preach and do.

Consulting 98

Consulting Competitive Advantage Culture Touchpoint 98

Innovative CX

OCTOBER 13, 2023

I’m suggesting you do the following before engaging in these exercises. In order to get a complete picture of how well your organization is delivering an exceptional experience, it’s important to look at other metrics as well. These 10 elements are proven tactics for better CX. Strategic Alignment. NPS, CSAT, CXi, etc.

Customer Experience 59

Customer Experience Conference Customer Journeys NPS 59

CX Journey

APRIL 25, 2018

As such, journey maps are an illustration made by walking in your customers’ shoes to capture their steps, needs, and perceptions for some interaction they had with your company, some journey they were taking to achieve some outcome. Why Map Journeys Mapping isn’t just a lame exercise; it’s a learning exercise.

Customer Journeys 146

Customer Journeys Exercises Touchpoint Culture 146

Seaton CX

MAY 16, 2024

A customer journey map is a visualization of the experience a customer has when interacting with your company to accomplish a goal. Make sure to include actions like “waiting” or “talking to colleagues” that may not be interactions with your company. What other initiatives may compete for people’s time?

Customer Journeys 52

Customer Journeys ROI B2B Financial 52

NobelBiz

JANUARY 16, 2024

They include interactions, through text messages or emails. They serve as a direct line of communication, offering personalized interactions that can effectively address customer needs, resolve issues, and convert inquiries into tangible business outcomes. and “Do you have the right people and technology in the right places?”

Call Center 52

Call Center Contact Center Contact Center Software Call Recording 52

Experience Investigators by 360Connext

JANUARY 5, 2021

It’s sort of amazing to think about how many organizational leaders don’t interact with customers. In workshops , I start with a “recent customer profile” exercise to highlight how easy it is to get far away from actual customers. Reporting on customer experience metrics in meaningful ways. They may have never even met one!

Customer Centricity 190

Customer Centricity Culture Customer Journeys Government 190

InteractionMetrics

OCTOBER 16, 2023

Defining Customer Experience Customer experience is what we hear, see, and feel when interacting with a company PLUS what we bring to a company based on its claims and values – and what other companies do. Journey 1: Too Difficult and Too Many Interactions A customer orders a sweater from an online retailer. They get no response.

Customer Experience 52

Customer Experience Effort Score Survey Net Promoter Score 52

ChurnZero

JUNE 21, 2022

Track relevant metrics. When it comes to Customer Success, nearly every organization should be monitoring metrics like customer satisfaction score (CSAT) and Net Promoter Score (NPS). There are a number of other customer satisfaction surveys that can be useful metrics to keep an eye on. .

Customer Success 52

Customer Success Net Promoter Score Return on Investment Metrics 52