article thumbnail

Decoding the Feedback Dilemma: A Strategic Framework for Evaluating Customer Requests

ECXO

Decoding the Feedback Dilemma: A Strategic Framework for Evaluating Customer Requests Originally posted complete version at: [link] In the dynamic world of B2B customer experience, balancing responsiveness to feedback with long-term strategy can feel like walking a tightrope.

Feedback 391
article thumbnail

Digital Intercept: How to Collect Customer Feedback Without Ruining the Experience

InMoment XI

The ultimate goal of digital intercepts should be to get valuable feedback about your website and user experience so you can innovate and improve; however, some common practices can actually be perceived as intrusive , ill-timed , or irrelevant. Triggers can be used together to target specific user groups for feedback. Intrusive.

Feedback 448
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Delete, Ignore, Snub or Engage? How Mature Companies Should Tackle Negative Social Media Feedback Analyses

eglobalis

Introduction As companies mature, they face increasingly complex decisions about how to handle customer complaints and negative feedback on social media. Impact of Ignoring Negative Feedback: A High-Stakes Gamble Ignoring complaints can have significant consequences.

article thumbnail

Beyond the Ask: A Practical Guide to Deciding Which Customer Feedback to Act On

eglobalis

When customers provide feedback, especially in the B2B space, the temptation is often to take their requests at face value and immediately begin development. The challenge lies in carefully evaluating feedback and determining whether a feature request should make it to your product roadmap or be declined.

Feedback 441
article thumbnail

Managing Product Feedback at Scale

How to make internal feedback more effective and inclusive. This practical 26-page eBook provides product managers with the strategies needed to deal with the common pitfalls that come with opening up the inevitable floodgate of data that comes with asking your customers and internal stakeholders for their input.

article thumbnail

Redefining Customer Feedback: Embracing Comprehensive Metrics for Accurate Sentiment Analysis

ECXO

Redefining Customer Feedback: Embracing Comprehensive Metrics for Accurate Sentiment Analysis Introduction The Net Promoter Score (NPS) has long been a widely used metric for assessing customer loyalty, satisfaction, and the potential for customer churn as a relationship and transactional metric.

Metrics 374
article thumbnail

Beyond NPS: Why Customer Feedback Needs a 360-Degree Revolution

eglobalis

Furthermore, it investigates contemporary global trends in customer feedback strategies that advocate for a shift beyond simplistic metrics. This simplicity overlooks the complexity of customer relationships and experiences, failing to capture nuanced feedback crucial for improving overall customer satisfaction.

NPS 373
article thumbnail

How to Close the Customer Feedback Loop and Open the Doors to CX Success!

Most organizations “close the loop” on feedback by following up with customers afterward. When surveys show that customer journeys aren’t meeting expectations, companies need to take action. Unfortunately, companies don’t always see a positive financial impact from these actions.

article thumbnail

A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. Tune into this webinar to learn: Why is customer feedback more critical now than ever. What types of structured and unstructured feedback should your team gather.

article thumbnail

How to Close the Loop with Customers [E-guide]

Forrester reports that closing the loop with customers — communicating with them about their feedback — is the most important thing businesses can do to improve customer relations. And yet, 61% don't have a formal process for closing the loop.

article thumbnail

The Ultimate Guide to CX Surveys

Customer feedback is essential for your business to thrive. Knowing what your customers love – or don’t love – will give you the direction you need. Discover best practices, how to formulate a great survey, and the most insightful customer experience survey questions to ask, all with examples!

article thumbnail

How to Run a Successful Voice of the Customer Program

From this feedback, you can identify trends and opportunities to improve CX across the customer journey, meet customer needs, and build better customer relationships. The Voice of the Customer (VoC) is the core foundation of any successful customer experience program.

article thumbnail

Why Product Led Growth is a Customer Success Responsibility

Customer success should be leading the Product Led Growth (PLG) initiative by adding weight to customer feedback, offering actionable, data-driven insights throughout an organization, and better serving customers. But without a clear understanding of a product’s capability, or the value it creates for customers, churn is unavoidable.

article thumbnail

Should Loyalty Metrics be Reassessed Post-Pandemic? And What About NPS?

Download this eBook and discover how to adjust to get more from your customer feedback right now! After analyzing VOC data from verticals including Financial Services, Healthcare, B2B Services and Technology, we found some interesting answers.

article thumbnail

5 Ways to Supercharge Your CX Strategy

From tips on how to maximize feedback opportunity and target improvement efforts, to ways that you can enhance your CX program with supplementary data, this resource covers it all. Done well, it will not only increase customer satisfaction and drive loyalty, but can also provide a real competitive advantage.